Replacement Guide

How to Build Your Own Yoast SEO

Replace Yoast SEO with a custom build. SEO for everyone

Weekend Project
59 features11 integrationsOne weekend

Estimated Timeline

Based on 59 features at Weekend Project difficulty, expect about One weekend with AI-assisted development.

1
Setup & scaffolding
2 hours
2
Core features
4-6 hours
3
Polish & deploy
2 hours

Recommended Tech Stack

Next.js 14

Full-stack React framework with API routes and server components

Supabase

PostgreSQL database, auth, and real-time subscriptions

Tailwind CSS

Utility-first styling for rapid UI development

Key Features to Replicate

Top features across 8 categories. See all 59 features

Technical SEO(13 features)

Automatic RedirectsPremium

Automatically create and manage redirects when you move or delete content

Bot BlockerPremium

Control unwanted crawlers, block intrusive and AI bots and optimize site performance

Canonical URL ManagementPremium

Ensure clean, consistent URLs for product content to rank properly without duplication issues

Canonical URL Tags

Automatically includes canonical URL tags to help prevent duplicate content

Crawl Optimization SettingsPremium

Help search engines focus on your most important content and indicate which parts shouldn't be used to train language models

+8 more in this category

Content Analysis(8 features)

Duplicate Keyphrases Check

Avoid using duplicate keyphrases to help pages rank better

Estimated Reading TimePremium

Automatically calculates the reading time of your content

Function Words Check

Make sure you use meaningful keyphrases that will help you rank

Inclusive Language AnalysisPremium

Highlight and replace non-inclusive words or phrases to make content relatable for everyone

Keyphrase Density

Use your keyphrase optimally to improve readability and ensure content is enjoyable to read

+3 more in this category

AI(4 features)

AI Brand InsightsAIPremium

Track and measure brand visibility in AI platforms and build brand reputation with insights (Beta feature)

AI-Generated Metadata for Product PagesAIPremium

Help write better, click-worthy titles and descriptions in seconds

AI-Powered SEO SuggestionsAI

Instantly generate optimized titles, descriptions, and content with AI

LLMs.txt Generator

Generate an llms.txt file effortlessly and guide AI tools to your key content

Content Optimization(4 features)

How-to Block

Make it easy to build how-to content with structured data

Internal Linking Blocks

Use different blocks in Yoast SEO to improve internal linking

Internal Linking SuggestionsPremium

Suggest relevant links automatically and improve site structure with internal linking tool

Yoast SEO Google Docs Add-onPremium

Optimize content before it hits WordPress with 1 free seat included

Structured Data(4 features)

FAQ Block

Automatically adds structured data to pages, making them eligible for rich results

Schema IntegrationsPremium

Partner integrations with experts to provide the best possible schema outcomes

Smart Product Structured DataPremium

Add the right schema to help Google understand products, prices, reviews, and availability

Structured Data

Add structured data to get your site noticed by search engines

Integrations(3 features)

Algolia Integration

Improve the quality of site search and help users find important content

Elementor Integration

Optimize your content right inside the Elementor site builder

Wincher Integration

Find out how your content ranks for specific keywords

On-Page SEO(3 features)

Meta Descriptions

Snippet editor to control what your result looks like in search engines

Meta Tag Variables

Use variables to set templates for SEO titles and meta descriptions

Search Appearance Preview

See and change what posts and pages will look like in search results

Social Media(3 features)

Enhanced Slack Sharing

Make your pages stand out when shared on Slack to increase visibility and drive traffic

Social Preview ToolPremium

Control how content appears on Facebook and X (Twitter)

Social PreviewsPremium

Preview how social posts will look right from the WordPress back-end

Cost Calculator

Keep Paying Yoast SEO

Monthly$19/mo
Yearly$228/yr
5-Year Total$1.1k

Build It Yourself

Est. Build Time~4 hrs
Hosting$20/mo
DifficultyVery Easy

Total Cost Comparison

1 Year
SaaS
$228
DIY
$240
3 Years
SaaS
$684
DIY
$720
5 Years
SaaS
$1.1k
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 59 features at very easy complexity.

Ready to Build?