How to Build Your Own Thanx
Replace Thanx with a custom build. Turn every guest into a regular
Build Difficulty: 5/5
Build a working replacement in a weekend with AI tools
Estimated Timeline
Based on 34 features at Weekend Project difficulty, expect about One weekend with AI-assisted development.
Recommended Tech Stack
Full-stack React framework with API routes and server components
PostgreSQL database, auth, and real-time subscriptions
Utility-first styling for rapid UI development
Key Features to Replicate
Top features across 8 categories. See all 34 features
AI(4 features)
Intelligent marketing assistant that automates tedious marketing work including segment building, campaign execution, and optimization with full human oversight
Launch campaigns proven to drive frequency based on collective intelligence from thousands of restaurant programs
Automate complex targeting and segment building in seconds without manual work
Maximize relevance and profitability with offers that adapt in real-time across all systems
Digital Commerce(4 features)
Mobile app and digital ordering platform that accelerates digital sales, builds ordering habits, and integrates loyalty seamlessly into the ordering flow
Persistent login and one-click favorites to make reordering frictionless
Automatically recognize customer preferences and make reordering effortless, turning first-time digital buyers into regulars
Intelligent upsell recommendations and frictionless checkout to increase basket size and drive revenue
Analytics(3 features)
Test and optimize rewards to determine which behaviors drive true incremental visits versus subsidized behavior
Monitor and adjust discount rates and reward economics in real-time as costs change to maintain program profitability
Transparent reporting that reveals whether campaigns drive frequency, how rewards impact margins, and where to focus next with documented methodology
Engagement(3 features)
Dynamic takeover campaigns that create fresh ways to engage guests and drive behavior change
Create engaging challenges and gamified experiences to build habits and increase guest visit frequency
Refresh digital experience instantly with challenges, gamification, and app takeovers to keep guests engaged
Loyalty(3 features)
Automatic tracking of guest purchases without requiring check-ins or manual actions, capturing transaction data seamlessly
Flexible points system and reward redemption across in-store and digital channels
Create tiered loyalty programs that reward increasing engagement levels and encourage frequency
Offer Management(3 features)
Manage rewards and offers with precision targeting to drive frequency without eroding margins through discounts
Use data-driven targeting to offer VIP access, secret menus, and other high-perceived-value rewards instead of blanket discounts
Exclusive rewards like VIP access and secret menus to drive frequency without relying on discounts
Data & Analytics(2 features)
Capture 57% more customer data including item-level transaction details for precise targeting and personalization
Modern data infrastructure providing complete ownership and unlimited access to guest data with built-in dashboards, automated exports, and data warehouse syncs
Enrollment(2 features)
Automatically enroll new customers at checkout without requiring additional actions
Seamless loyalty enrollment across in-store, digital, and mobile channels with simplified processes
Cost Calculator
Pricing data not available for Thanx. Check their website for current pricing.