Replacement Guide

How to Build Your Own DashThis

Replace DashThis with a custom build. Marketing reporting made easy

Weekend Project
53 features22 integrationsOne weekend

Estimated Timeline

Based on 53 features at Weekend Project difficulty, expect about One weekend with AI-assisted development.

1
Setup & scaffolding
2 hours
2
Core features
4-6 hours
3
Polish & deploy
2 hours

Recommended Tech Stack

Next.js 14

Full-stack React framework with API routes and server components

Supabase

PostgreSQL database, auth, and real-time subscriptions

Tailwind CSS

Utility-first styling for rapid UI development

Resend

Transactional and marketing email delivery

Key Features to Replicate

Top features across 8 categories. See all 53 features

Customization(11 features)

Custom Colour Themes

Create unique branded color themes to match your or your client's brand identity. Can create unlimited custom themes.

Custom Widget Editing

Advanced widget editor allowing customization of metrics, dimensions, filters, segments, and graph types for precise data display.

Dashboard Comments

Add formatted comments with images, titles, bullet points, and more to provide additional context throughout dashboards.

Dashboard Headers and Sections

Divide dashboards into separate sections with headers and add section separators for better organization and understanding.

Drag-and-Drop Dashboard Builder

Modify dashboard layout with an intuitive drag-and-drop interface to customize widget placement and organization.

+6 more in this category

Support(9 features)

1-on-1 Screen Sharing SessionsPremium

Personalized one-on-one demos with screen sharing to help you get the most out of DashThis.

Best Practice Guides

Documentation covering best practices for marketing reporting.

Chat Support

Real-time chat support from the DashThis support team inside the app.

Comprehensive Help Center

Access to extensive documentation and help resources.

Customer Success SpecialistPremium

Access to a dedicated customer success specialist who monitors your account and shares advice and best practices.

+4 more in this category

Templates(6 features)

Custom Dashboard Templates

Create and save custom dashboard templates from completed dashboards to use for future clients and reports.

Ecommerce Dashboard Report

Pre-built template for tracking ecommerce performance including revenue, transactions, conversion rates, cart abandonment, and ROI.

PPC Dashboard Report

Pre-built template for analyzing paid search results with metrics like clicks, conversions, costs, and ROI from Google Ads and Bing Ads.

Preset Report Templates

Pre-built marketing report templates designed around specific marketing channels with relevant KPIs already selected. Templates for SEO, social media, PPC, and ecommerce reporting.

SEO Reporting Dashboard

Pre-built template for tracking organic search performance with SEO KPIs like organic traffic, keyword rankings, and landing page performance.

+1 more in this category

Security(4 features)

Access Logs

View simple access logs to track who has viewed dashboards.

Dashboard Password Protection

Secure dashboards with password protection for added security.

IP Address Filtering

Set unlimited IP address filters to control access to dashboards.

Unique Dashboard URLs

Each dashboard gets a unique URL for individual sharing and access control.

White Label(4 features)

Custom Domain

Use a custom branded domain in dashboard URLs (e.g., reports.yourcompany.com) instead of the default DashThis URL.

Custom Email Sender

Configure automated emails to be sent from your own custom email address instead of DashThis.

Custom Logo Upload

Add your brand's logo or client logos to dashboards for branding purposes.

White Label Dashboards

Remove all DashThis branding from dashboards to create fully branded reports that appear to be created by your company.

Integration(3 features)

Data Source Aggregation

Blend data across multiple integrations in one dashboard, such as combining costs from Facebook Ads and Google Ads together.

Multi-Integration Dashboards

Combine data from multiple marketing platforms in a single dashboard. Mix and match data from analytics, SEO, PPC, social media, and custom sources.

Unlimited Data Sources

Add as many data sources, pages, accounts, and integrations to each dashboard as needed.

Sharing(3 features)

Automated Email Dispatch

Schedule automated email reports to be sent periodically to clients and team members. Can include dashboard links and PDF copies.

Dashboard Link Sharing

Share dashboards with a unique URL that clients and team members can access in real-time on any device.

PDF Export

Export dashboards as PDFs for printing, filing, or sending to clients and stakeholders. Can be automatically attached to dispatched emails.

Account Management(2 features)

Billing History Access

View and access your billing history and payment records.

Unlimited Client Accounts

Add as many client accounts as needed. Scales with agency growth.

Cost Calculator

Keep Paying DashThis

Monthly$42/mo
Yearly$504/yr
5-Year Total$2.5k

Build It Yourself

Est. Build Time~4 hrs
Hosting$20/mo
DifficultyVery Easy

Total Cost Comparison

1 YearSave $264
SaaS
$504
DIY
$240
3 YearsSave $792
SaaS
$1.5k
DIY
$720
5 YearsSave $1.3k
SaaS
$2.5k
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 53 features at very easy complexity.

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