How to Build Your Own Kit

Create your own custom email templates with HTML/CSS for complete design control

Fix any link errors even after you've sent your email

Send personalized, engaging emails to reach your audience with high deliverability rates (99.8%) and average open rates above 40%

Use pre-built email templates as a starting point to easily customize emails to fit your brand and content

Drafts are fully protected with ability to jump back to any version and see what changed with collaborative confidence

Create and send a series of emails automatically, like welcome emails or a series of your best content

Create reusable content snippets that can be automatically inserted into emails to save time

Set up campaigns to automatically create and send emails when you publish new blog content and your RSS feed updates

Build email funnels based on user behaviors with split paths and sophisticated automation mapping

Pre-built automation email funnels to help you save time and get started with automating your marketing

Sell digital products, memberships, and subscriptions directly through Kit with low fees (0.6% + CC transaction fees)

List and sell digital products with automatic delivery to buyers within minutes

Charge subscribers access to paid newsletters on monthly, quarterly, or annual basis with gated posts

Monetize your newsletter with premium brand partnerships and programmatic ads with control over which brands appear

Charge for recurring subscriptions for coaching packages, sponsorships, community access, and more

Offer a freebie digital file to your audience that will be delivered automatically when they sign up

Capture subscribers with customizable opt-in forms that can be embedded as modals, sticky bars, slide-ins, or inline embeds

Get a free SparkLoop plan to build a reward referral program to drive newsletter growth with $1-$5 per signup

Grow subscribers by cross-promoting with other creators through the Kit recommendations network

Track growth with actionable audience insights and detailed list growth reporting

Catch deliverability issues before they hurt revenue by seeing which email providers or segments are underperforming

Track ROI across entire marketing funnel to see which campaigns drive revenue and which need optimization

Detailed analytics of your audience growth showing what forms or pages people are signing up for and track unsubscribes

Get access to Kit's API to build your own integration to organize email subscribers and connect with them

Dynamically sync subscribers in Kit to your Facebook custom audiences for stronger ad targeting

Connect all your creator tools so everything works together seamlessly with 100+ direct app integrations

Organize subscribers by entry point, interests, and actions for targeted, relevant messaging

Identify your highest-value subscribers for sponsor pitches, VIP offers, or re-engagement campaigns

Customize your free Kit domain or connect your own custom domain so all landing pages are branded

Toggle off the Kit branding on landing pages, emails, and product pages for white-label experience