How to Build Your Own Amplitude

Compare behaviors across different groups of users with shared characteristics.

Define and track calculated metrics derived from raw events.

Analyze how often users perform specific actions in your product.

Visualize and analyze user conversion paths across your product.

Analyze user behavior at the company or account level.

Define and track custom events specific to your business needs.

Capture and track user interactions and events across all digital touchpoints.

Lightweight SDK for iOS and Android event tracking.

Access streaming event data and metrics as they occur.

SDKs for Python, Node.js, Java, and other backend languages.

Access comprehensive REST APIs for custom integrations and automation.

Track users across web, mobile, and other digital channels.

Export raw event data and analysis results to external systems.

Send analysis results and cohorts back to marketing and sales tools.

Send events and data to external systems via webhook endpoints.

Create custom dashboards to visualize key product metrics and KPIs.

Create and share recurring analysis reports with your team.

Automatically generate and email reports on a recurring schedule.

Pre-built dashboards and analyses for common use cases.

Track data lineage, manage metric definitions, and ensure data quality.

Manage team permissions and data access with granular role controls.

Organize projects and data into separate workspaces for teams.

AI-powered recommendations on metrics that drive product growth.

Forecast user churn, lifetime value, and engagement predictions.

Visualize where users click, hover, and scroll on your web pages.

Watch recordings of individual user sessions to understand interactions.

Run and analyze statistical experiments to validate product decisions.

Control feature rollout and release with targeted flag management.