PlaybookUX vs SmartSurvey

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

PlaybookUX offers fewer features (32 vs 102) and fewer integrations (1 vs 11). Starting price: PlaybookUX at Contact Sales vs SmartSurvey at $90/mo. PlaybookUX has 32 unique features while SmartSurvey has 102 unique features, with 0 features in common.

PlaybookUXSmartSurvey
CategorySurvey & FeedbackSurvey & Feedback
Total Features32102
AI-Powered Features18
Starting PriceContact Sales$90/mo
Pricing Tiers06
Integrations111
Shared Features0
Shared Integrations0
Data Quality50%95%

Feature Comparison by Category

AI (1 vs 3)

FeaturePlaybookUXSmartSurvey
AI-Powered Survey Creation
Replay AI Summaries
Sentiment Analysis
SmartAssist

Accessibility (0 vs 1)

FeaturePlaybookUXSmartSurvey
WCAG 2.2 AA Accessibility

Analysis (8 vs 11)

FeaturePlaybookUXSmartSurvey
Advanced Individual Response Analysis
Basic Statistics
Cross Tabulation
Custom Reports
Data Filtering
Heat Maps
Highlight Reels
Individual Response Analysis
Open-text Analysis
Persona-Based Filtering
Reputation Management
Similarity Matrix and Dendrograms
TURF Analysis
Task Success Analysis
Text Analysis and Word Clouds

Automation (0 vs 2)

FeaturePlaybookUXSmartSurvey
Conditional Email Triggers
Scheduled Exports

Collaboration (5 vs 7)

FeaturePlaybookUXSmartSurvey
Case Management
Collaborative Reports
Invisible Observer Mode
Multi-user Accounts
Multiple Admins
Real-Time Notes
Shared Branded Assets
Shared Templates
Survey Sharing
Unlimited Seat Model
User Permissions
Workspace Organization

Compliance (0 vs 8)

FeaturePlaybookUXSmartSurvey
CCPA Compliance
Custom DPAs and Contracts
Cyber Essentials Plus
GDPR Compliance
HIPAA Compliance
ISO27001 Certification
Infosec Due Diligence
NHS DSPT Compliance

Core (0 vs 9)

FeaturePlaybookUXSmartSurvey
Advanced Logic and Branching
Mobile-Friendly Surveys
Multimedia Support
Question Libraries
Question Types
Save and Continue Later
Searchable Dropdown
Survey Builder
Survey Templates

Customization (0 vs 3)

FeaturePlaybookUXSmartSurvey
Custom Branding
Custom CSS
White Label Surveys

Data (0 vs 3)

FeaturePlaybookUXSmartSurvey
Response Management
Smart Lookup
Survey Data Management

Distribution (0 vs 15)

FeaturePlaybookUXSmartSurvey
Consumer Panels
Contact List Management
Email Distribution
Offline Surveys and Kiosk Mode
Paper and Manual Completes
Question Embedded Emails
Response Quotas
SMS Distribution
Social Media Sharing
Survey Expiry and End Dates
Survey Pop-ups
Tracking Links
Web Embed
Web Link Distribution
Website Exit Surveys

Integration (0 vs 4)

FeaturePlaybookUXSmartSurvey
API Data Extract
API Integration
CRM Integration
PowerBI Integration

Integrations (1 vs 0)

FeaturePlaybookUXSmartSurvey
Figma Integration

Localization (0 vs 3)

FeaturePlaybookUXSmartSurvey
Auto-translate Responses
Auto-translate Surveys
Multi-language Support

Logic (0 vs 6)

FeaturePlaybookUXSmartSurvey
Carry-forward Responses
Display Logic
Question Randomization
Question Validation
Scoring
Skip Logic

Organization (2 vs 0)

FeaturePlaybookUXSmartSurvey
Central Research Repository
Tagging and Search

Personalization (0 vs 2)

FeaturePlaybookUXSmartSurvey
Default Answers and Pre-population
Piping and Variables

Professional Services (0 vs 1)

FeaturePlaybookUXSmartSurvey
Managed Services

Recruitment (4 vs 0)

FeaturePlaybookUXSmartSurvey
Audience Segmentation
Built-in Scheduler
Participant Panel
Quick Study Recruitment

Reporting (0 vs 8)

FeaturePlaybookUXSmartSurvey
Advanced Chart Types
Chart Customization
Dashboards
Export Functionality
Export to SPSS
Print Responses
Real-time Reports
White-label Shareable Reports

Research Methods (8 vs 0)

FeaturePlaybookUXSmartSurvey
Card Sorting
First-Click Testing
Five-Second Testing
Moderated Interviews
Preference Testing
Surveys
Tree Testing
Unmoderated Testing

Security (0 vs 11)

FeaturePlaybookUXSmartSurvey
BOT Protection
Custom Password Policies
IP Blocking and Geo-Restriction
Prevent Search Engine Indexing
SCIM User Provisioning
SSL/TLS Encryption
SSO (Single Sign On)
Survey Password Protection
Two-Factor Authentication
UK Data Storage
User Security Logs

Support (2 vs 5)

FeaturePlaybookUXSmartSurvey
Customer Success Manager
Dedicated Customer Success Manager
Live Chat Support
Phone Support
Study Design Assistance
Support Tickets
Training Sessions

User Behavior (1 vs 0)

FeaturePlaybookUXSmartSurvey
Session Replays

Unique Features

Only in PlaybookUX (32)

Replay AI Summaries
Custom Reports
Heat Maps
Highlight Reels
Persona-Based Filtering
Similarity Matrix and Dendrograms
Task Success Analysis
Time-Stamped Transcripts
Video Player Controls
Collaborative Reports
Invisible Observer Mode
Real-Time Notes
Unlimited Seat Model
Workspace Organization
Figma Integration
Central Research Repository
Tagging and Search
Audience Segmentation
Built-in Scheduler
Participant Panel

+ 12 more unique features

Only in SmartSurvey (102)

WCAG 2.2 AA Accessibility
AI-Powered Survey Creation
Sentiment Analysis
SmartAssist
Advanced Individual Response Analysis
Basic Statistics
Cross Tabulation
Data Filtering
Individual Response Analysis
Open-text Analysis
Reputation Management
Text Analysis and Word Clouds
Thematic Analysis
Trend Analysis
TURF Analysis
Conditional Email Triggers
Scheduled Exports
Case Management
Multi-user Accounts
Multiple Admins

+ 82 more unique features

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