Moz vs SpyFu
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Moz offers more features (42 vs 41). Both start at $99/mo. Moz has 40 unique features while SpyFu has 39 unique features, with 2 features in common.
| Moz | SpyFu | |
|---|---|---|
| Category | SEO | SEO |
| Total Features | 42 | 41 |
| AI-Powered Features | 12 | 9 |
| Starting Price | $99/mo | $99/mo |
| Pricing Tiers | 5 | 4 |
| Integrations | 27 | 27 |
| Shared Features | 2 | |
| Shared Integrations | 14 | |
| Data Quality | 71% | 71% |
Feature Comparison by Category
Brand Monitoring (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Brand Mentions |
Browser Tools (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| MozBar |
Community (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Community Forums |
Competitive Analysis (3 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Competitive Analysis | ||
| Competitor Alert | ||
| Keyword Gap Analysis |
Competitive Intelligence (0 vs 2)
| Feature | Moz | SpyFu |
|---|---|---|
| Affiliate Network Detection | ||
| Competitive Positioning Map |
Content (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Moz Blog |
Content SEO (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Content Analysis |
Content Strategy (0 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| Content Ideas |
Conversion (0 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| Landing Page Analysis |
Data & Analytics (0 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| Historical Data Access |
Developer Tools (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| API Access |
Display Ads (0 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| Display Advertising Intelligence |
Education (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| SEO Learning Resources |
Integration (0 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| API Access |
Keyword Research (5 vs 10)
| Feature | Moz | SpyFu |
|---|---|---|
| Bulk Keyword Research | ||
| Competitor Keyword Gaps | ||
| Keyword Clustering | ||
| Keyword Combiner | ||
| Keyword Difficulty Score | ||
| Keyword Explorer | ||
| Keyword Intent Classification | ||
| Keyword Intent Filtering | ||
| Keyword Research | ||
| Keyword Suggestions | ||
| Long-tail Keyword Discovery | ||
| Opportunity Keywords | ||
| Search Volume Data | ||
| Search Volume Trends | ||
| Seasonal Trend Analysis |
Link Analysis (4 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Anchor Text Analysis | ||
| Backlink Growth Tracking | ||
| Competitive Link Analysis | ||
| Link Explorer |
Link Building (1 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| Backlink Analysis | ||
| Link Prospecting |
Link Quality (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Spam Score |
Local SEO (2 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| Listing Management | ||
| Local SEO | ||
| Local SEO Research |
Monitoring (0 vs 3)
| Feature | Moz | SpyFu |
|---|---|---|
| Competitor Alert | ||
| Competitor Watch List | ||
| Domain Group Monitoring |
On-Page SEO (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| On-Page Optimization |
PPC (0 vs 6)
| Feature | Moz | SpyFu |
|---|---|---|
| Ad Copy Analysis | ||
| Ad History | ||
| Ad Spend Estimation | ||
| CPC Data | ||
| PPC Research | ||
| Paid Search Intelligence |
Rank Tracking (4 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Bulk Rank Tracking | ||
| Rank Tracker | ||
| Rank Tracking by Device | ||
| SERP Volatility Tracking |
Ranking (0 vs 2)
| Feature | Moz | SpyFu |
|---|---|---|
| Rank Tracking | ||
| URL Rank Checker |
Reporting (1 vs 3)
| Feature | Moz | SpyFu |
|---|---|---|
| Campaign Reporting | ||
| Custom Report Scheduling | ||
| Organic Research Report | ||
| White Label Reports |
Reputation Management (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Review Monitoring |
SEO (0 vs 7)
| Feature | Moz | SpyFu |
|---|---|---|
| Competitor SEO Analysis | ||
| Domain Overview | ||
| Mobile vs Desktop Analysis | ||
| Organic Traffic Estimation | ||
| SEO Audit | ||
| SERP Features Analysis | ||
| Technical SEO Insights |
SEO Metrics (2 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Domain Authority | ||
| Page Authority |
SERP Analysis (1 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| SERP Features |
Team Management (0 vs 1)
| Feature | Moz | SpyFu |
|---|---|---|
| Team Collaboration |
Technical SEO (9 vs 0)
| Feature | Moz | SpyFu |
|---|---|---|
| Crawl Stats | ||
| Duplicate Content Detection | ||
| Hreflang Issues | ||
| Mobile Usability | ||
| Page Speed Analysis | ||
| Priority Pages | ||
| Redirect Chains | ||
| Schema Markup Validation | ||
| Site Audit |
Unique Features
Only in Moz (40)
Brand Mentions
MozBar
Community Forums
Competitive Analysis
Keyword Gap Analysis
Moz Blog
Content Analysis
SEO Learning Resources
Keyword Clustering
Keyword Explorer
Keyword Intent Classification
Keyword Suggestions
Search Volume Trends
Anchor Text Analysis
Backlink Growth Tracking
Competitive Link Analysis
Link Explorer
Link Prospecting
Spam Score
Listing Management
+ 20 more unique features
Only in SpyFu (39)
Affiliate Network Detection
Competitive Positioning Map
Content Ideas
Landing Page Analysis
Historical Data Access
Display Advertising Intelligence
Bulk Keyword Research
Competitor Keyword Gaps
Keyword Combiner
Keyword Difficulty Score
Keyword Intent Filtering
Keyword Research
Long-tail Keyword Discovery
Opportunity Keywords
Search Volume Data
Seasonal Trend Analysis
Backlink Analysis
Local SEO Research
Competitor Watch List
Domain Group Monitoring
+ 19 more unique features
Want to build your own alternative to Moz or SpyFu?
Analyze it with Reap