Matomo vs Workiva
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Matomo offers more features (120 vs 40) and more integrations (18 vs 4). Starting price: Matomo at $29/mo vs Workiva at Contact Sales. Matomo has 119 unique features while Workiva has 39 unique features, with 1 features in common.
| Matomo | Workiva | |
|---|---|---|
| Category | Analytics | Analytics |
| Total Features | 120 | 40 |
| AI-Powered Features | 0 | 6 |
| Starting Price | $29/mo | Contact Sales |
| Pricing Tiers | 4 | 1 |
| Integrations | 18 | 4 |
| Shared Features | 1 | |
| Shared Integrations | 1 | |
| Data Quality | 95% | 80% |
Feature Comparison by Category
AI (0 vs 3)
| Feature | Matomo | Workiva |
|---|---|---|
| AI-assisted Content Drafting | ||
| Language Analysis for Risk | ||
| Workiva AI Intelligent Companion |
API (3 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| API Segmentation Support | ||
| Administration API | ||
| Analytics API |
Administration (7 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Easy One-Click Updates | ||
| Multi-Currency Support | ||
| SAML Login | ||
| Timezone Support | ||
| Unlimited Users Management | ||
| Unlimited Websites Management | ||
| White Label |
Alerts (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Custom Alerts |
Automation (0 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| Data Collection Automation |
Collaboration (0 vs 5)
| Feature | Matomo | Workiva |
|---|---|---|
| Blackline Capabilities | ||
| Digital Reviews | ||
| In-app Comments and Review Tools | ||
| Real-time Collaboration | ||
| Version Control |
Community (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Public Roadmap |
Compliance (0 vs 3)
| Feature | Matomo | Workiva |
|---|---|---|
| Auditability & Traceability | ||
| IT Risk & Compliance | ||
| SOX Compliance |
Conversion Tracking (3 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Conversion Funnels | ||
| Form Analytics | ||
| Goal Conversion Tracking |
Customization (4 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Community Themes | ||
| Custom Dimensions | ||
| Custom Logo Upload | ||
| Custom Variables |
Data Export (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Data Export |
Data Import (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Server Log Import |
Data Management (5 vs 3)
| Feature | Matomo | Workiva |
|---|---|---|
| Automatic Data Deletion | ||
| Centralized Data Management | ||
| Data Linking | ||
| Data Verification | ||
| IP Exclusion | ||
| SQL Data Access | ||
| URL Parameter Exclusion | ||
| Unlimited Data Storage |
Data Warehouse (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Data Warehouse Connector |
Development (2 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Developer Zone | ||
| Programming Language Libraries |
Documentation (3 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| FAQ | ||
| Glossary | ||
| User Guides |
Education (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Training Videos |
Extensibility (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Open Marketplace |
Financial Services (0 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| Capital Market Transactions |
Installation (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Fast Installation |
Integration (4 vs 2)
| Feature | Matomo | Workiva |
|---|---|---|
| 70+ Pre-built Connectors | ||
| CMS Plugins | ||
| Google Analytics Data Importer | ||
| LDAP Integration | ||
| Open APIs | ||
| Report Embedding |
Licensing (0 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| Unlimited Seats |
Localization (0 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| Multi-language Support |
Marketing (3 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Advertising Conversion Export | ||
| Campaign Tracking | ||
| Multi-Channel Conversion Attribution |
Mobile (3 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| Mobile App | ||
| Mobile App Analytics with Android SDK | ||
| Mobile App Analytics with iOS SDK |
Open Source (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Open Source |
Optimization (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| A/B Testing Platform |
Performance (3 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Page Performance Reports | ||
| Page Speed Performance Tracking | ||
| Site Speed and Page Speed Reports |
Privacy (12 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Consent Tracking | ||
| Cookie Disable Enforcement | ||
| Cookie-Less Analytics | ||
| Do Not Track Support | ||
| GDPR Compliance | ||
| GDPR Manager | ||
| IP Anonymization | ||
| Opt-Out Iframe | ||
| Personal Data Tracking | ||
| Referrer Anonymization | ||
| User ID Pseudonymization | ||
| Visits Log Disable |
Quality (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Quality Assurance |
Reporting (20 vs 6)
| Feature | Matomo | Workiva |
|---|---|---|
| 100% Accurate Data | ||
| All Websites Dashboard | ||
| Annotations | ||
| Custom Reports | ||
| Customizable Dashboard | ||
| Designed Reporting | ||
| Ecommerce Analytics | ||
| Financial Reporting Automation | ||
| Financial Statement Automation | ||
| Geolocation | ||
| Internal Management Reporting | ||
| Log Analytics | ||
| Media Analytics | ||
| Page Overlay | ||
| Pages Transitions |
Risk Management (0 vs 5)
| Feature | Matomo | Workiva |
|---|---|---|
| Audit Management | ||
| Controls Management | ||
| Policies & Procedures | ||
| Risk Analysis | ||
| Risk Management |
SEO (2 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| SEO Web Vitals | ||
| Search Engine Keywords Performance |
Security (2 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| Audit Log | ||
| Permission Management | ||
| Security Focus |
Segmentation (2 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| User Cohorts | ||
| User Segmentation |
Support (3 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| 24/7 Support | ||
| Community Forums | ||
| Long Term Support | ||
| Paid Support Plans |
Sustainability (0 vs 5)
| Feature | Matomo | Workiva |
|---|---|---|
| Carbon Accounting | ||
| Double Materiality Assessment | ||
| Framework Alignment | ||
| Sustainability Framework Mapping | ||
| Sustainability Program Management |
Tag Management (1 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Tag Manager |
Technical (6 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| High Traffic Compatibility | ||
| IPv4 and IPv6 Support | ||
| Intranet Support | ||
| Multi-Platform Support | ||
| Proxy Support | ||
| Unicode Support |
Tracking (19 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| 404 Page Tracking | ||
| C# DotNet Tracker | ||
| Content Tracking | ||
| Cookie-Based Tracking | ||
| Cross-Domain Linking | ||
| Event Tracking | ||
| External Link Tracking | ||
| File Download Tracking | ||
| Java Tracking API Client | ||
| JavaScript Tracking API | ||
| Offline Tracking | ||
| PHP Tracking API Client | ||
| REST Tracking API | ||
| Search Engine Bot Tracking | ||
| Search Engine Tracking |
User Experience (2 vs 0)
| Feature | Matomo | Workiva |
|---|---|---|
| Heatmap Analytics | ||
| Session Recording |
Workflow (0 vs 1)
| Feature | Matomo | Workiva |
|---|---|---|
| Cross-team Workflow |
Unique Features
Only in Matomo (119)
Easy One-Click Updates
Multi-Currency Support
SAML Login
Timezone Support
Unlimited Users Management
Unlimited Websites Management
White Label
Custom Alerts
Administration API
Analytics API
API Segmentation Support
Public Roadmap
Conversion Funnels
Form Analytics
Goal Conversion Tracking
Community Themes
Custom Dimensions
Custom Logo Upload
Custom Variables
Data Export
+ 99 more unique features
Only in Workiva (39)
AI-assisted Content Drafting
Language Analysis for Risk
Workiva AI Intelligent Companion
Data Collection Automation
Blackline Capabilities
Digital Reviews
In-app Comments and Review Tools
Real-time Collaboration
Version Control
Auditability & Traceability
IT Risk & Compliance
SOX Compliance
Centralized Data Management
Data Linking
Data Verification
Capital Market Transactions
70+ Pre-built Connectors
Open APIs
Unlimited Seats
Multi-language Support
+ 19 more unique features
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