iContact vs Privy
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
iContact offers fewer features (34 vs 37) and fewer integrations (1 vs 4). Starting price: iContact at $9/mo vs Privy at $24/mo. iContact has 33 unique features while Privy has 36 unique features, with 1 features in common.
| iContact | Privy | |
|---|---|---|
| Category | Email Marketing | Email Marketing |
| Total Features | 34 | 37 |
| AI-Powered Features | 2 | 0 |
| Starting Price | $9/mo | $24/mo |
| Pricing Tiers | 4 | 4 |
| Integrations | 1 | 4 |
| Shared Features | 1 | |
| Shared Integrations | 0 | |
| Data Quality | 70% | 80% |
Feature Comparison by Category
AI (2 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| AI-Powered Content Assistant | ||
| Subject Line AI |
Account Management (1 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| Unlimited Users |
Analytics & Reporting (4 vs 4)
| Feature | iContact | Privy |
|---|---|---|
| A/B Testing | ||
| Campaign Performance Tracking | ||
| Campaign Reports | ||
| Intuitive Reporting | ||
| Landing Page Analytics | ||
| Real-Time Analytics | ||
| Real-Time Reporting |
Automation (5 vs 7)
| Feature | iContact | Privy |
|---|---|---|
| Email Automation | ||
| Email Automation Flows | ||
| Email Autoresponders | ||
| Flow Builder with Templates | ||
| Re-engagement Emails | ||
| SMS Automation Flows | ||
| Send Time Optimization | ||
| Triggered Emails | ||
| Unlimited Automations | ||
| Visual Automation Builder | ||
| Welcome Flows | ||
| Win-Back Flows |
Contact Management (3 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| Contact Management | ||
| Custom Fields | ||
| Segmentation |
Core Features (0 vs 2)
| Feature | iContact | Privy |
|---|---|---|
| Email Campaigns | ||
| SMS Campaigns |
Email Building (3 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| Drag and Drop Email Builder | ||
| Pre-Designed Email Templates | ||
| Stock Image Library |
Email Features (0 vs 3)
| Feature | iContact | Privy |
|---|---|---|
| Drag-and-Drop Email Editor | ||
| Ecommerce-Focused Templates | ||
| Product Integration |
Email Marketing (4 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| Bulk Email Campaigns | ||
| Personalization | ||
| Project Based Emailing | ||
| Scheduled Emails |
Email Quality (2 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| Email Verification Add-On | ||
| Spam Checker |
Integrations (2 vs 1)
| Feature | iContact | Privy |
|---|---|---|
| App Integrations | ||
| Third-Party Integrations | ||
| iContact for Salesforce |
Lead Generation (3 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| Forms | ||
| Landing Page Templates | ||
| Unlimited Landing Pages |
List Growth (0 vs 9)
| Feature | iContact | Privy |
|---|---|---|
| Cart Savers | ||
| Cross-Sell Pop-ups | ||
| Embedded Forms | ||
| Exit-Intent Offers | ||
| Landing Pages | ||
| Multi-Step Flows | ||
| Pop-up Builder | ||
| Quiz Templates | ||
| Spin-to-Win |
SMS Features (0 vs 2)
| Feature | iContact | Privy |
|---|---|---|
| Dedicated Toll-Free Number | ||
| Short Code |
Social Media (2 vs 0)
| Feature | iContact | Privy |
|---|---|---|
| Social Blocks | ||
| Social Media Posting |
Support (3 vs 6)
| Feature | iContact | Privy |
|---|---|---|
| Chat Support | ||
| Customer Success Manager | ||
| Dedicated Copywriting & Strategist | ||
| Email Support | ||
| Expert Coaching | ||
| Free Migration Assistance | ||
| Live Chat Support | ||
| Migration Support | ||
| Phone Support |
Targeting & Segmentation (0 vs 3)
| Feature | iContact | Privy |
|---|---|---|
| Advanced Targeting | ||
| Ecommerce Integration Segmentation | ||
| List Segmentation |
Unique Features
Only in iContact (33)
Unlimited Users
AI-Powered Content Assistant
Subject Line AI
Campaign Reports
Landing Page Analytics
Real-Time Analytics
Email Automation
Email Autoresponders
Re-engagement Emails
Triggered Emails
Unlimited Automations
Contact Management
Custom Fields
Segmentation
Drag and Drop Email Builder
Pre-Designed Email Templates
Stock Image Library
Bulk Email Campaigns
Personalization
Project Based Emailing
+ 13 more unique features
Only in Privy (36)
Campaign Performance Tracking
Intuitive Reporting
Real-Time Reporting
Email Automation Flows
Flow Builder with Templates
Send Time Optimization
SMS Automation Flows
Visual Automation Builder
Welcome Flows
Win-Back Flows
Email Campaigns
SMS Campaigns
Drag-and-Drop Email Editor
Ecommerce-Focused Templates
Product Integration
Third-Party Integrations
Cart Savers
Cross-Sell Pop-ups
Embedded Forms
Exit-Intent Offers
+ 16 more unique features
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