HoneyBook vs Lofty
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
HoneyBook offers more features (82 vs 38) and more integrations (11 vs 0). Starting price: HoneyBook at $29/mo vs Lofty at Contact Sales. HoneyBook has 81 unique features while Lofty has 37 unique features, with 1 features in common.
| HoneyBook | Lofty | |
|---|---|---|
| Category | CRM | CRM |
| Total Features | 82 | 38 |
| AI-Powered Features | 13 | 11 |
| Starting Price | $29/mo | Contact Sales |
| Pricing Tiers | 3 | 4 |
| Integrations | 11 | 0 |
| Shared Features | 1 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 70% |
Feature Comparison by Category
AI (13 vs 2)
| Feature | HoneyBook | Lofty |
|---|---|---|
| AI Automations Builder | ||
| AI Chat | ||
| AI Email Drafts | ||
| AI Meeting Notetaker | ||
| AI Meeting Prep | ||
| Agentic AI Workflows | ||
| Business Trends | ||
| Follow-up Suggestions | ||
| Gmail Lead Finder | ||
| HoneyBook AI | ||
| Lead Enrichment | ||
| Lofty AI Copilot | ||
| Priority Lead Notifications | ||
| Priority List | ||
| Project Recaps |
Accessibility (1 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Mobile App |
Account Management (1 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Multiple Companies |
Administration (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Customizable Org Structure |
Advertising (0 vs 3)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Ads by Zip Code | ||
| Ads for Your Sphere | ||
| Brand Advertising |
Analytics (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Reporting |
Automation (2 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Automation | ||
| Automations | ||
| Pipeline Automations |
Branding (4 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Agent Subdomains | ||
| Custom Branding | ||
| Custom Fonts | ||
| Custom URLs | ||
| Remove Powered by HoneyBook |
CRM (2 vs 2)
| Feature | HoneyBook | Lofty |
|---|---|---|
| AI-Powered CRM | ||
| Client Relationship Management | ||
| Contact/Lead Limit | ||
| Custom Fields |
Client Management (1 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Client Portal |
Communication (3 vs 3)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Basic Dialer | ||
| Email/Mass Email/Auto Email | ||
| Read Receipts and Notifications | ||
| SMS Reminders | ||
| Schedule Sends | ||
| Text/Mass Text/Auto Text |
Customization (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| White Label |
Document Management (9 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Contracts | ||
| Custom Files | ||
| File Tracking | ||
| Forms and Questionnaires | ||
| Interactive Files | ||
| Proposals | ||
| Services and Pricing Guides | ||
| Template Gallery | ||
| Unlimited Templates |
Finance (9 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Automated Tax Categorization | ||
| Cashflow Planner | ||
| Expense Tracking | ||
| Financial Reports | ||
| HoneyBook Balance | ||
| HoneyBook Capital | ||
| Profits by Project | ||
| Savings Buckets | ||
| Tax Hub |
Integration (2 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Email Integration | ||
| Gmail Chrome Extension |
Integrations (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| External Listing Widget |
Lead Capture (2 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Contact Forms | ||
| Lead Forms |
Lead Generation (0 vs 3)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Buyer Lead Generation | ||
| Home Evaluation Page | ||
| Seller Lead Generation |
Lead Management (0 vs 2)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Advanced Lead Routing | ||
| Dynamic Lead Scoring |
Listings (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Listing Tools |
Marketing (0 vs 2)
| Feature | HoneyBook | Lofty |
|---|---|---|
| LoftyBlast | ||
| Marketing Automation |
Mobile (0 vs 2)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Mobile App | ||
| Mobile Apps |
Organization (1 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Tags |
Payments (12 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Autopay | ||
| Client Dispute Management | ||
| Discounts | ||
| Fraud Monitoring | ||
| Instant Deposit | ||
| Invoicing | ||
| Late Fees | ||
| Payment Plans | ||
| Payment Processing | ||
| Payment Reminders | ||
| Payment Tracking | ||
| Tipping |
Project Management (5 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Assign Tasks | ||
| Customizable Pipeline | ||
| Project Management | ||
| Task Management | ||
| Time Tracking |
Reporting (3 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Advanced Reports | ||
| Basic Reports | ||
| Standard Reports |
Scheduling (3 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Automatic Meeting Reminders | ||
| Schedule and Pay | ||
| Scheduler |
Security (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Single Sign-On |
Social Media (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Social Studio |
Storage (1 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Unlimited Storage |
Support (4 vs 3)
| Feature | HoneyBook | Lofty |
|---|---|---|
| 24/7 Support | ||
| Customer Success Help Center | ||
| Dedicated Customer Success Rep | ||
| File Setup | ||
| Onboarding Specialist | ||
| Phone & Chat Support | ||
| Priority Support |
Team (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Team Management |
Team Collaboration (4 vs 0)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Bookkeeper Access | ||
| Roles and Permissions | ||
| Team Members | ||
| Unlimited Collaborators |
Tools (0 vs 1)
| Feature | HoneyBook | Lofty |
|---|---|---|
| CMA Tool |
Training (0 vs 3)
| Feature | HoneyBook | Lofty |
|---|---|---|
| 1:1 Onboarding & Training | ||
| LIVE Training Classes | ||
| LIVE Webinar Onboarding |
Website (0 vs 2)
| Feature | HoneyBook | Lofty |
|---|---|---|
| Fully Customizable Website | ||
| IDX Website |
Unique Features
Only in HoneyBook (81)
Multiple Companies
AI Automations Builder
AI Chat
AI Email Drafts
AI Meeting Notetaker
AI Meeting Prep
Business Trends
Follow-up Suggestions
Gmail Lead Finder
HoneyBook AI
Lead Enrichment
Priority Lead Notifications
Priority List
Project Recaps
Automations
Pipeline Automations
Custom Branding
Custom Fonts
Custom URLs
Remove Powered by HoneyBook
+ 61 more unique features
Only in Lofty (37)
Customizable Org Structure
Ads by Zip Code
Ads for Your Sphere
Brand Advertising
Agentic AI Workflows
Lofty AI Copilot
Reporting
Automation
Agent Subdomains
Basic Dialer
Email/Mass Email/Auto Email
Text/Mass Text/Auto Text
AI-Powered CRM
Contact/Lead Limit
White Label
External Listing Widget
Buyer Lead Generation
Home Evaluation Page
Seller Lead Generation
Advanced Lead Routing
+ 17 more unique features
Want to build your own alternative to HoneyBook or Lofty?
Analyze it with Reap