GoodData vs Matomo

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

GoodData offers fewer features (69 vs 120) and fewer integrations (10 vs 18). Starting price: GoodData at Contact Sales vs Matomo at $29/mo. GoodData has 67 unique features while Matomo has 118 unique features, with 2 features in common.

GoodDataMatomo
CategoryAnalyticsAnalytics
Total Features69120
AI-Powered Features170
Starting PriceContact Sales$29/mo
Pricing Tiers24
Integrations1018
Shared Features2
Shared Integrations0
Data Quality95%95%

Feature Comparison by Category

AI (6 vs 0)

FeatureGoodDataMatomo
AI Assistant
AI Governance
AI Memory
MCP Server
One-Click ML
Vector Store

AI Agents (8 vs 0)

FeatureGoodDataMatomo
AI-Driven Agentic Applications
Anomaly & Root Cause Investigation Agent
Conversion Optimization Agent
Custom Agents
Customer Retention Agent
Inventory Optimization Agent
Portfolio Rebalancing Assistant
Semantic Quality Agent

AI Development (1 vs 0)

FeatureGoodDataMatomo
AI Hub

API (1 vs 3)

FeatureGoodDataMatomo
API Segmentation Support
Administration API
Analytics API
Declarative API

Administration (0 vs 7)

FeatureGoodDataMatomo
Easy One-Click Updates
Multi-Currency Support
SAML Login
Timezone Support
Unlimited Users Management
Unlimited Websites Management
White Label

Alerts (0 vs 1)

FeatureGoodDataMatomo
Custom Alerts

Analytics (3 vs 0)

FeatureGoodDataMatomo
Clustering
Forecasting
Usage Analytics

Architecture (1 vs 0)

FeatureGoodDataMatomo
Built-in Multitenancy

Business Intelligence (1 vs 0)

FeatureGoodDataMatomo
Scalable Enterprise Reporting

Community (0 vs 1)

FeatureGoodDataMatomo
Public Roadmap

Conversion Tracking (0 vs 3)

FeatureGoodDataMatomo
Conversion Funnels
Form Analytics
Goal Conversion Tracking

Customization (2 vs 4)

FeatureGoodDataMatomo
Community Themes
Custom Dimensions
Custom Domain URL
Custom Logo Upload
Custom Themes and Branding
Custom Variables

Data Export (0 vs 1)

FeatureGoodDataMatomo
Data Export

Data Governance (3 vs 0)

FeatureGoodDataMatomo
Analytics Catalog
Governed Content Publishing
Ontology Extraction

Data Import (0 vs 1)

FeatureGoodDataMatomo
Server Log Import

Data Integration (4 vs 0)

FeatureGoodDataMatomo
Data Blending
Data Connectivity
FlexConnect Embedded Logic
FlexConnect Functionality

Data Management (4 vs 5)

FeatureGoodDataMatomo
AI Lake
Automatic Data Deletion
Data Embedding
Data Product Management
IP Exclusion
Knowledge Graphs
SQL Data Access
URL Parameter Exclusion
Unlimited Data Storage

Data Modeling (1 vs 0)

FeatureGoodDataMatomo
Semantic Layer

Data Processing (2 vs 0)

FeatureGoodDataMatomo
Direct and Import Modes
FlexQuery Storage

Data Warehouse (0 vs 1)

FeatureGoodDataMatomo
Data Warehouse Connector

Deployment (3 vs 0)

FeatureGoodDataMatomo
Fully Managed SaaS
Multi-Region Deployment
Self-Hosted Deployment

DevOps (1 vs 0)

FeatureGoodDataMatomo
CI/CD Support

Developer Tools (3 vs 0)

FeatureGoodDataMatomo
Open-source Metadata Tools
Python SDK
React SDK

Development (0 vs 2)

FeatureGoodDataMatomo
Developer Zone
Programming Language Libraries

Discovery (1 vs 0)

FeatureGoodDataMatomo
Smart Search

Documentation (0 vs 3)

FeatureGoodDataMatomo
FAQ
Glossary
User Guides

Education (0 vs 1)

FeatureGoodDataMatomo
Training Videos

Embedding (3 vs 0)

FeatureGoodDataMatomo
API Embedding
Web Components Embedding
iFrame Embedding

Extensibility (0 vs 1)

FeatureGoodDataMatomo
Open Marketplace

Infrastructure (1 vs 0)

FeatureGoodDataMatomo
Dedicated Cluster

Installation (0 vs 1)

FeatureGoodDataMatomo
Fast Installation

Integration (1 vs 4)

FeatureGoodDataMatomo
Advanced Workflow Integrations
CMS Plugins
Google Analytics Data Importer
LDAP Integration
Report Embedding

Internationalization (1 vs 0)

FeatureGoodDataMatomo
Localization

Marketing (0 vs 3)

FeatureGoodDataMatomo
Advertising Conversion Export
Campaign Tracking
Multi-Channel Conversion Attribution

Mobile (0 vs 3)

FeatureGoodDataMatomo
Mobile App
Mobile App Analytics with Android SDK
Mobile App Analytics with iOS SDK

Open Source (0 vs 1)

FeatureGoodDataMatomo
Open Source

Optimization (0 vs 1)

FeatureGoodDataMatomo
A/B Testing Platform

Performance (1 vs 3)

FeatureGoodDataMatomo
Cache Results
Page Performance Reports
Page Speed Performance Tracking
Site Speed and Page Speed Reports

Privacy (0 vs 12)

FeatureGoodDataMatomo
Consent Tracking
Cookie Disable Enforcement
Cookie-Less Analytics
Do Not Track Support
GDPR Compliance
GDPR Manager
IP Anonymization
Opt-Out Iframe
Personal Data Tracking
Referrer Anonymization
User ID Pseudonymization
Visits Log Disable

Quality (0 vs 1)

FeatureGoodDataMatomo
Quality Assurance

Reporting (2 vs 20)

FeatureGoodDataMatomo
100% Accurate Data
All Websites Dashboard
Annotations
Custom Dashboard Plugins
Custom Reports
Customizable Dashboard
Ecommerce Analytics
Geolocation
Log Analytics
Media Analytics
Page Overlay
Pages Transitions
Real-time Data Updates
Roll-Up Reporting
Row Evolution

SEO (0 vs 2)

FeatureGoodDataMatomo
SEO Web Vitals
Search Engine Keywords Performance

Security (10 vs 2)

FeatureGoodDataMatomo
Audit Log
FedRAMP Compliance
GDPR Compliance
HIPAA Compliance
ISO 27001 Compliance
OIDC Authentication
SAML Authentication
SOC 2 Certification
Security Focus
Single Sign-On (SSO)
WCAG AA Accessibility

Segmentation (0 vs 2)

FeatureGoodDataMatomo
User Cohorts
User Segmentation

Service Level (1 vs 0)

FeatureGoodDataMatomo
99.5% Uptime SLA

Support (4 vs 3)

FeatureGoodDataMatomo
24/7 Support with SLA
Community Forums
Dedicated Customer Success Manager
Long Term Support
Onboarding Support
Paid Support Plans
Standard Community Support

Tag Management (0 vs 1)

FeatureGoodDataMatomo
Tag Manager

Technical (0 vs 6)

FeatureGoodDataMatomo
High Traffic Compatibility
IPv4 and IPv6 Support
Intranet Support
Multi-Platform Support
Proxy Support
Unicode Support

Tracking (0 vs 19)

FeatureGoodDataMatomo
404 Page Tracking
C# DotNet Tracker
Content Tracking
Cookie-Based Tracking
Cross-Domain Linking
Event Tracking
External Link Tracking
File Download Tracking
Java Tracking API Client
JavaScript Tracking API
Offline Tracking
PHP Tracking API Client
REST Tracking API
Search Engine Bot Tracking
Search Engine Tracking

User Experience (0 vs 2)

FeatureGoodDataMatomo
Heatmap Analytics
Session Recording

Unique Features

Only in GoodData (67)

AI Assistant
AI Governance
AI Memory
MCP Server
One-Click ML
Vector Store
AI-Driven Agentic Applications
Anomaly & Root Cause Investigation Agent
Conversion Optimization Agent
Custom Agents
Customer Retention Agent
Inventory Optimization Agent
Portfolio Rebalancing Assistant
Semantic Quality Agent
AI Hub
Clustering
Forecasting
Usage Analytics
Declarative API
Built-in Multitenancy

+ 47 more unique features

Only in Matomo (118)

Easy One-Click Updates
Multi-Currency Support
SAML Login
Timezone Support
Unlimited Users Management
Unlimited Websites Management
White Label
Custom Alerts
Administration API
Analytics API
API Segmentation Support
Public Roadmap
Conversion Funnels
Form Analytics
Goal Conversion Tracking
Community Themes
Custom Dimensions
Custom Logo Upload
Custom Variables
Data Export

+ 98 more unique features

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