Campaign Monitor vs Emma
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Campaign Monitor offers fewer features (48 vs 57) and more integrations (14 vs 1). Starting price: Campaign Monitor at Free vs Emma at $99/mo. Campaign Monitor has 40 unique features while Emma has 49 unique features, with 8 features in common.
| Campaign Monitor | Emma | |
|---|---|---|
| Category | Email Marketing | Email Marketing |
| Total Features | 48 | 57 |
| AI-Powered Features | 5 | 3 |
| Starting Price | Free | $99/mo |
| Pricing Tiers | 4 | 4 |
| Integrations | 14 | 1 |
| Shared Features | 8 | |
| Shared Integrations | 0 | |
| Data Quality | 85% | 80% |
Feature Comparison by Category
AI (5 vs 1)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| AI Assistant | ||
| AI Email Booster | ||
| AI Segment Mapper | ||
| AI Writer | ||
| Send Time Optimization | ||
| Subject Line Recommendations |
Administration (0 vs 18)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Activity Dashboard | ||
| Approvals Dashboard | ||
| Asset Sharing | ||
| Audience Sharing | ||
| Brand Controls | ||
| Brand Manager | ||
| Contact View Across Subaccounts | ||
| Custom User Permissions | ||
| Internal Sending Subaccounts | ||
| Limited Template & Campaign Sharing | ||
| Private Branding | ||
| Single Sign-On | ||
| Style Guide | ||
| Subaccount Categories | ||
| Subject and Preheader Locking |
Analytics (1 vs 3)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Advanced Link Tracking | ||
| Comparative Reporting | ||
| Real-Time Reporting | ||
| Trends Reporting |
Audience (0 vs 3)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Segmentation | ||
| Smart Segment | ||
| Subscription Management |
Audience Management (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Segmentation Tools |
Automation (6 vs 5)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Automated Emails | ||
| Automation Builder | ||
| Branching Points | ||
| Campaign Series | ||
| Custom Event-Driven Automations | ||
| Multiple Starting Points | ||
| Prebuilt Journeys | ||
| RSS Feed Trigger | ||
| Transactional Emails | ||
| Unlimited Automation | ||
| Visual Journey Designer |
Branding (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Branded Templates |
Content Library (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Free Image Gallery |
Data Quality (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Non-Human Click Filter |
Design (0 vs 5)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Asset Library | ||
| Code Your Own Emails | ||
| Drag and Drop Email Editor | ||
| Email Template Gallery | ||
| Save Email Rows |
Email Building (2 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Custom Coded Templates | ||
| Drag-and-Drop Email Builder |
Email Features (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Countdown Timer |
Email Optimization (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Mobile Optimization Tools |
Integration (1 vs 1)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| API Access |
Learning (2 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Campaign Monitor 101 | ||
| Training Videos |
List Building (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Signup Forms |
Marketing (0 vs 7)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Email Campaigns | ||
| Email Scheduling | ||
| Landing Pages | ||
| SMS | ||
| Signup Forms | ||
| Smart Send | ||
| Unlimited Email Sending |
Organization (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Campaign Tags |
Personalization (2 vs 1)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Custom Fields | ||
| Dynamic Content |
Planning (0 vs 1)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Marketing Calendar |
Quality Assurance (3 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Design & Spam Testing | ||
| Inbox Preview | ||
| Link Review |
Reporting & Analytics (4 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Campaign Score | ||
| Marketing Monitor | ||
| Real-Time Reporting Analytics | ||
| Worldview Reporting |
Security (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Two-Factor Authentication |
Segmentation (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Engagement Segments |
Sending Optimization (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Time Zone Sending |
Subscriber Management (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Preference Center |
Subscription Management (0 vs 1)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Emma Central Subscription Center |
Support (4 vs 8)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| 1:1 Onboarding Support | ||
| Deliverability Support | ||
| Email Support | ||
| Help Center | ||
| In-App Support | ||
| Phone Support | ||
| Priority Support | ||
| Training Videos |
Team Collaboration (3 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Multiple Users | ||
| Template Section Locking | ||
| User Roles & Permissions |
Templates (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Customizable Template Library |
Testing (0 vs 3)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| A/B Content Split Testing | ||
| A/B Subject Line Split Testing | ||
| Pre-Send Email Testing |
Testing & Optimization (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| A/B Testing |
Website Building (1 vs 0)
| Feature | Campaign Monitor | Emma |
|---|---|---|
| Website Builder |
Unique Features
Only in Campaign Monitor (40)
AI Email Booster
AI Segment Mapper
AI Writer
Send Time Optimization
Subject Line Recommendations
Advanced Link Tracking
Segmentation Tools
Automated Emails
Campaign Series
Prebuilt Journeys
RSS Feed Trigger
Transactional Emails
Visual Journey Designer
Branded Templates
Free Image Gallery
Non-Human Click Filter
Custom Coded Templates
Drag-and-Drop Email Builder
Countdown Timer
Mobile Optimization Tools
+ 20 more unique features
Only in Emma (49)
Activity Dashboard
Approvals Dashboard
Asset Sharing
Audience Sharing
Brand Controls
Brand Manager
Contact View Across Subaccounts
Custom User Permissions
Internal Sending Subaccounts
Limited Template & Campaign Sharing
Private Branding
Single Sign-On
Style Guide
Subaccount Categories
Subject and Preheader Locking
Template Folder Sharing
Tiered Account Structure
User Permissions
AI Assistant
Comparative Reporting
+ 29 more unique features
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