Big Cartel vs Wix eCommerce

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

Big Cartel offers fewer features (30 vs 74) and fewer integrations (10 vs 19). Starting price: Big Cartel at $15/mo vs Wix eCommerce at $27/mo. Big Cartel has 28 unique features while Wix eCommerce has 72 unique features, with 2 features in common.

	Big Cartel	Wix eCommerce
Category	E-commerce	E-commerce
Total Features	30	74
AI-Powered Features	0	5
Starting Price	$15/mo	$27/mo
Pricing Tiers	3	3
Integrations	10	19
Shared Features	2
Shared Integrations	5
Data Quality	85%	95%

Feature Comparison by Category

AI (0 vs 5)

Feature	Big Cartel	Wix eCommerce
AI Image Creator
AI Image Editor
AI Product Descriptions
AI Product Recommendations
Twik AI-powered Site Personalization

Analytics (0 vs 6)

Feature	Big Cartel	Wix eCommerce
Business Insights
Business Reports
Custom Reports
Google Analytics Integration
Top Products Monitor
Traffic Reports

Automation (0 vs 1)

Feature	Big Cartel	Wix eCommerce
Smart Business Automations

Cart & Checkout (0 vs 4)

Feature	Big Cartel	Wix eCommerce
Abandoned Cart Recovery
Cart & Checkout
Express Checkout
Integrated Members Area

Commerce (3 vs 0)

Feature	Big Cartel	Wix eCommerce
Digital Goods Delivery
In-Person Selling
Physical Goods Selling

Compliance (1 vs 0)

Feature	Big Cartel	Wix eCommerce
Sales Tax Autopilot

Content (0 vs 2)

Feature	Big Cartel	Wix eCommerce
Extensive Media Library
Robust Blog Platform

Customer Management (0 vs 1)

Feature	Big Cartel	Wix eCommerce
Customer Profiles

Data Management (2 vs 0)

Feature	Big Cartel	Wix eCommerce
Bulk Product Editing
Product Import

Design (3 vs 0)

Feature	Big Cartel	Wix eCommerce
Customizable Templates
Mobile-Friendly Shop Template
Shop Customization

Design & Customization (0 vs 3)

Feature	Big Cartel	Wix eCommerce
500+ Professional Templates
Drag-and-Drop Website Editor
Mobile-Optimized Storefront

Domain & Hosting (0 vs 2)

Feature	Big Cartel	Wix eCommerce
Custom Domain Name
Secure Hosting

Domain Management (1 vs 0)

Feature	Big Cartel	Wix eCommerce
Custom Domain Support

Fulfillment (1 vs 2)

Feature	Big Cartel	Wix eCommerce
Hassle-Free Fulfillment
Print on Demand
Smooth Refund Process

Integrations (2 vs 0)

Feature	Big Cartel	Wix eCommerce
Easy-Install Apps
Zapier Integration

Integrations & Extensibility (0 vs 2)

Feature	Big Cartel	Wix eCommerce
Open APIs
Velo by Wix

Internationalization (0 vs 2)

Feature	Big Cartel	Wix eCommerce
Global eCommerce Business
International Sales

Inventory (0 vs 2)

Feature	Big Cartel	Wix eCommerce
Catalog & Inventory Management
Multichannel Inventory Management

Inventory Management (1 vs 0)

Feature	Big Cartel	Wix eCommerce
Inventory Tracking

Marketing (6 vs 0)

Feature	Big Cartel	Wix eCommerce
Abandoned Cart Recovery
Advanced Discount Logic
Discount Codes
Google Shopping Connection
Product Drops
Run Ads

Marketing & SEO (0 vs 10)

Feature	Big Cartel	Wix eCommerce
Branded Marketing Campaigns
Built-in SEO Tools
Customer Loyalty & Engagement
Discounts & Coupons
Email Marketing Campaigns
Facebook & Instagram Ads
Gift Cards
Lead Generation
Product Reviews
Social Posts

Mobile (1 vs 1)

Feature	Big Cartel	Wix eCommerce
Mobile App
Wix Owner App

Payments (1 vs 13)

Feature	Big Cartel	Wix eCommerce
50+ Secure Payment Gateways
80+ Payment Gateways
Automated Sales Tax
Built-in Chargeback & Refund Tools
Buy Now, Pay Later (BNPL)
Competitive Processing Rates
Currency Converter
Debit/Credit Card Payments
Flexible Payment and Billing
Online & In-App Payment
Payment Processing
Personalized Payout Schedule
Wix Payments
Wix Point of Sale (POS)

Pricing (1 vs 0)

Feature	Big Cartel	Wix eCommerce
No Transaction Fees

Products (0 vs 9)

Feature	Big Cartel	Wix eCommerce
Digital Goods
Dropshipping
Import/Export Products
Multiple Product Variants
Print on Demand
Product Catalog Management
Product Imagery
Product Organization
Subscriptions

Reporting (1 vs 0)

Feature	Big Cartel	Wix eCommerce
Sales Reporting

Sales Channels (0 vs 2)

Feature	Big Cartel	Wix eCommerce
Marketplace Integration
Multichannel Sales

Security (1 vs 2)

Feature	Big Cartel	Wix eCommerce
Free SSL Certificate
PCI DSS Level 1 Compliance
Password-Protected Products

Shipping (2 vs 5)

Feature	Big Cartel	Wix eCommerce
Custom Shipping Rates
Delivery & Curbside Pickup
Discounted Shipping Labels
Discounted Shipping Rates
Free Shipping
Shipping Management
Streamlined Shipping

Social Media (1 vs 0)

Feature	Big Cartel	Wix eCommerce
Social Selling

Support (2 vs 0)

Feature	Big Cartel	Wix eCommerce
Priority Support
Real Human Support

Unique Features

Only in Big Cartel (28)

Digital Goods Delivery

In-Person Selling

Physical Goods Selling

Sales Tax Autopilot

Bulk Product Editing

Product Import

Customizable Templates

Mobile-Friendly Shop Template

Shop Customization

Custom Domain Support

Easy-Install Apps

Zapier Integration

Inventory Tracking

Advanced Discount Logic

Discount Codes

Google Shopping Connection

Product Drops

Run Ads

Mobile App

Payment Processing

+ 8 more unique features

Only in Wix eCommerce (72)

AI Image Creator

AI Image Editor

AI Product Descriptions

AI Product Recommendations

Twik AI-powered Site Personalization

Business Insights

Business Reports

Custom Reports

Google Analytics Integration