AWeber vs Emma
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
AWeber offers fewer features (40 vs 57) and more integrations (30 vs 1). Starting price: AWeber at $20/mo vs Emma at $99/mo. AWeber has 35 unique features while Emma has 52 unique features, with 5 features in common.
| AWeber | Emma | |
|---|---|---|
| Category | Email Marketing | Email Marketing |
| Total Features | 40 | 57 |
| AI-Powered Features | 0 | 3 |
| Starting Price | $20/mo | $99/mo |
| Pricing Tiers | 5 | 4 |
| Integrations | 30 | 1 |
| Shared Features | 5 | |
| Shared Integrations | 0 | |
| Data Quality | 70% | 80% |
Feature Comparison by Category
AI (0 vs 1)
| Feature | AWeber | Emma |
|---|---|---|
| AI Assistant |
Administration (0 vs 18)
| Feature | AWeber | Emma |
|---|---|---|
| Activity Dashboard | ||
| Approvals Dashboard | ||
| Asset Sharing | ||
| Audience Sharing | ||
| Brand Controls | ||
| Brand Manager | ||
| Contact View Across Subaccounts | ||
| Custom User Permissions | ||
| Internal Sending Subaccounts | ||
| Limited Template & Campaign Sharing | ||
| Private Branding | ||
| Single Sign-On | ||
| Style Guide | ||
| Subaccount Categories | ||
| Subject and Preheader Locking |
Analytics (2 vs 3)
| Feature | AWeber | Emma |
|---|---|---|
| Advanced Reporting | ||
| Analytics Dashboard | ||
| Comparative Reporting | ||
| Real-Time Reporting | ||
| Trends Reporting |
Audience (0 vs 3)
| Feature | AWeber | Emma |
|---|---|---|
| Segmentation | ||
| Smart Segment | ||
| Subscription Management |
Automation (4 vs 5)
| Feature | AWeber | Emma |
|---|---|---|
| Automation Builder | ||
| Automation Workflows | ||
| Branching Points | ||
| Conditional Sending | ||
| Custom Event-Driven Automations | ||
| Multiple Starting Points | ||
| Tag-Based Automation | ||
| Unlimited Automation | ||
| Welcome Series |
CRM (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| CRM Features |
Campaigns (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Broadcast Emails |
Compliance (3 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Double Opt-in | ||
| GDPR Compliance | ||
| Unsubscribe Management |
Content Creation (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Email Campaign Builder |
Customization (2 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Custom Fields | ||
| White Label Options |
Data Management (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| List Import/Export |
Delivery (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Deliverability Tools |
Design (0 vs 5)
| Feature | AWeber | Emma |
|---|---|---|
| Asset Library | ||
| Code Your Own Emails | ||
| Drag and Drop Email Editor | ||
| Email Template Gallery | ||
| Save Email Rows |
E-commerce (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Abandoned Cart Recovery |
Education (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Knowledge Base |
Events (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| WebinAR |
Integration (1 vs 1)
| Feature | AWeber | Emma |
|---|---|---|
| API Access |
Lead Capture (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Forms |
Lead Generation (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Landing Pages |
List Management (3 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Bounce Management | ||
| List Cleaning | ||
| Subscriber Management |
Management (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Subscriber Lifecycle |
Marketing (0 vs 7)
| Feature | AWeber | Emma |
|---|---|---|
| Email Campaigns | ||
| Email Scheduling | ||
| Landing Pages | ||
| SMS | ||
| Signup Forms | ||
| Smart Send | ||
| Unlimited Email Sending |
Mobile (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Mobile App |
Monetization (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Affiliate Program |
Multi-channel (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| SMS Marketing |
Optimization (2 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| A/B Testing | ||
| Split Testing |
Personalization (1 vs 1)
| Feature | AWeber | Emma |
|---|---|---|
| Dynamic Content |
Planning (0 vs 1)
| Feature | AWeber | Emma |
|---|---|---|
| Marketing Calendar |
Quality Assurance (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Email Previews |
Scheduling (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Scheduled Sending |
Security (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Authentication Setup |
Social (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Social Media Integration |
Subscription Management (0 vs 1)
| Feature | AWeber | Emma |
|---|---|---|
| Emma Central Subscription Center |
Support (2 vs 8)
| Feature | AWeber | Emma |
|---|---|---|
| 1:1 Onboarding Support | ||
| Deliverability Support | ||
| Email Deliverability Support | ||
| Email Support | ||
| Help Center | ||
| In-App Support | ||
| Phone Support | ||
| Priority Support | ||
| Training Videos |
Targeting (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Segmentation |
Templates (1 vs 0)
| Feature | AWeber | Emma |
|---|---|---|
| Responsive Templates |
Testing (0 vs 3)
| Feature | AWeber | Emma |
|---|---|---|
| A/B Content Split Testing | ||
| A/B Subject Line Split Testing | ||
| Pre-Send Email Testing |
Unique Features
Only in AWeber (35)
Advanced Reporting
Analytics Dashboard
Automation Workflows
Conditional Sending
Tag-Based Automation
Welcome Series
Broadcast Emails
Double Opt-in
GDPR Compliance
Unsubscribe Management
Email Campaign Builder
CRM Features
Custom Fields
White Label Options
List Import/Export
Deliverability Tools
Abandoned Cart Recovery
Knowledge Base
WebinAR
Forms
+ 15 more unique features
Only in Emma (52)
Activity Dashboard
Approvals Dashboard
Asset Sharing
Audience Sharing
Brand Controls
Brand Manager
Contact View Across Subaccounts
Custom User Permissions
Internal Sending Subaccounts
Limited Template & Campaign Sharing
Private Branding
Single Sign-On
Style Guide
Subaccount Categories
Subject and Preheader Locking
Template Folder Sharing
Tiered Account Structure
User Permissions
AI Assistant
Comparative Reporting
+ 32 more unique features
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