Fullpath vs Follow Up Boss
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Fullpath offers fewer features (25 vs 60) and fewer integrations (1 vs 10). Starting price: Fullpath at Contact Sales vs Follow Up Boss at $69/mo. Fullpath has 25 unique features while Follow Up Boss has 60 unique features, with 0 features in common.
| Fullpath | Follow Up Boss | |
|---|---|---|
| Category | CRM | CRM |
| Total Features | 25 | 60 |
| AI-Powered Features | 17 | 5 |
| Starting Price | Contact Sales | $69/mo |
| Pricing Tiers | 0 | 3 |
| Integrations | 1 | 10 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 40% | 95% |
Feature Comparison by Category
AI (5 vs 5)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| 24/7 Lead Coverage | ||
| Appointment Booking | ||
| Deep Personalization | ||
| FUB AI | ||
| Integrated AI Agents | ||
| Lead Qualification | ||
| Predictive Lead Prioritization | ||
| Smart Messages | ||
| Smart Summaries | ||
| Suggested Tasks |
Advertising (1 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Digital Advertising |
Alerts (0 vs 1)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Lead and Activity Notifications |
Analytics (0 vs 1)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Email Open & Click Tracking |
Analytics & Reporting (1 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Unified Analytics Dashboard |
Automation (0 vs 7)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Action Plan Sharing Library | ||
| Action Plans | ||
| Advanced Lead Distribution | ||
| Automated Task Assignment | ||
| Automatic Call Logging | ||
| First to Claim Lead Distribution | ||
| Lead Distribution |
CRM (2 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Agentic CRM | ||
| Customizable Playbook |
Collaboration (0 vs 6)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Collaborate with Lenders | ||
| Collaborators | ||
| Mentions | ||
| Shared Inboxes/Ring Groups | ||
| Team Collaboration | ||
| Team Inboxes |
Communication (0 vs 11)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Batch Emailing | ||
| Call Recordings | ||
| Call Transferring | ||
| Calling Feature | ||
| Company Number for Texting | ||
| Email & Text Templates | ||
| Individual Agent Numbers | ||
| Instant Text | ||
| Integrated Dialer | ||
| Two-Way Texting | ||
| Unlimited Calling & Texting |
Core (0 vs 2)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Lead Management | ||
| Mobile App |
Data Infrastructure (2 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Customer Data Platform (CDP) | ||
| Real-time Data Synchronization |
Engagement (0 vs 1)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Automated Drip Engagement |
Enterprise (1 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Enterprise Solution |
Implementation (1 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Fast Implementation |
Integration (2 vs 6)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| 200+ Pre-built Integrations | ||
| Agnostic Platform | ||
| Automatically Import Leads | ||
| Calendar Sync | ||
| Import Database from Any CRM | ||
| Lead Source Connections | ||
| Open Platform | ||
| Two-Way Email Sync |
Lead Management (0 vs 1)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Manually Add Leads |
Marketing Automation (8 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Always-On Marketing Machine | ||
| Audience Activation | ||
| Customer Journey Automation | ||
| Dynamic Automations | ||
| Dynamic Payments | ||
| Equity Engage | ||
| Omnichannel Reach | ||
| VINs-Acceleration |
Organization (0 vs 6)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Calendar Appointments | ||
| Daily Hotsheet | ||
| Deal Tracking | ||
| File Storage | ||
| Smart Lists | ||
| Teams Within Teams |
Reporting (0 vs 4)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Advanced Reporting | ||
| Agent Activity Reporting | ||
| Call Reporting | ||
| Lead Source Reporting |
Support (0 vs 9)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| 24/7 Phone & Email Support | ||
| Dedicated Success Manager | ||
| Enhanced Onboarding | ||
| Enhanced Support & Training | ||
| Help Connecting Lead Sources | ||
| Help Importing Contacts | ||
| Personalized Onboarding | ||
| Priority Support | ||
| Setup & Training |
Website Personalization (1 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Website Engagement |
Workflow Automation (1 vs 0)
| Feature | Fullpath | Follow Up Boss |
|---|---|---|
| Frictionless Workflows |
Unique Features
Only in Fullpath (25)
Digital Advertising
24/7 Lead Coverage
Appointment Booking
Deep Personalization
Integrated AI Agents
Lead Qualification
Unified Analytics Dashboard
Agentic CRM
Customizable Playbook
Customer Data Platform (CDP)
Real-time Data Synchronization
Enterprise Solution
Fast Implementation
200+ Pre-built Integrations
Agnostic Platform
Always-On Marketing Machine
Audience Activation
Customer Journey Automation
Dynamic Automations
Dynamic Payments
+ 5 more unique features
Only in Follow Up Boss (60)
FUB AI
Predictive Lead Prioritization
Smart Messages
Smart Summaries
Suggested Tasks
Lead and Activity Notifications
Email Open & Click Tracking
Action Plan Sharing Library
Action Plans
Advanced Lead Distribution
Automated Task Assignment
Automatic Call Logging
First to Claim Lead Distribution
Lead Distribution
Collaborate with Lenders
Collaborators
Mentions
Shared Inboxes/Ring Groups
Team Collaboration
Team Inboxes
+ 40 more unique features
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