Affise vs Outbrain Direct Response
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Affise offers more features (93 vs 11) and more integrations (13 vs 0). Starting price: Affise at $625/mo vs Outbrain Direct Response at Contact Sales. Affise has 92 unique features while Outbrain Direct Response has 10 unique features, with 1 features in common.
| Affise | Outbrain Direct Response | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 93 | 11 |
| AI-Powered Features | 2 | 2 |
| Starting Price | $625/mo | Contact Sales |
| Pricing Tiers | 10 | 0 |
| Integrations | 13 | 0 |
| Shared Features | 1 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 30% |
Feature Comparison by Category
AI (0 vs 1)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Predictive AI Technology |
Administration (2 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Section Manager | ||
| Unlimited Users |
Affiliate Management (3 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Affiliate Sub Accounts | ||
| Conversion Statuses in Affiliate Panel | ||
| Unlimited Partners |
Analytics (3 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Baseline | ||
| Real-time Analytics | ||
| Revenue Prediction |
Attribution (9 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| APK Attribution | ||
| AdRevenue Attribution | ||
| Advanced Web-to-App Attribution | ||
| Mobile Attribution | ||
| Multi-touch Attribution | ||
| SKAdNetwork Support | ||
| Uninstall Attribution | ||
| View-through Attribution | ||
| Web-to-App Attribution |
Automation (6 vs 1)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Affiliate Manager Auto Assignment | ||
| Automated Optimization Tools | ||
| Bid Automation Technology | ||
| CR Automation | ||
| Click Automation | ||
| KPI Automation | ||
| Scheduled Changes |
Campaign Management (3 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Campaign Management | ||
| Product Feeds | ||
| Unlimited Offers |
Compliance (1 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| GDPR & CCPA Compliance |
Control (4 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Advertiser Caps | ||
| Click Caps | ||
| Impression Caps | ||
| Subscription Caps |
Cost Management (1 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Ad Costs |
Customization (6 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Advertiser Registration Form | ||
| Affiliate Panel Section Manager | ||
| Custom Columns and Dashboards | ||
| Custom Domains | ||
| White Label | ||
| White-label Affiliate Portal |
Data Access (1 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Raw Data Access |
Infrastructure (0 vs 1)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Global Scale Platform |
Integration (6 vs 1)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| API Access | ||
| Agency Integrations | ||
| Attribution API | ||
| Cross & Multi Postbacks | ||
| Offer Migration (CPAPI) | ||
| Seamless Integration | ||
| Webhooks |
Integrations (1 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| AppsFlyer Statistics |
Lead Generation (0 vs 1)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Lead Generation Focus |
Link Management (2 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Shortlinks | ||
| SingleLink |
Marketing Tools (2 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Promo Codes | ||
| Re-Engagement |
Mobile (3 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Deep Linking | ||
| Deferred Deep Linking | ||
| iOS Universal Links & Android App Links |
Optimization (0 vs 1)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Campaign Optimization Tools |
Partner Management (2 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Partner Discovery | ||
| Partners Portal Access |
Payouts (9 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Affiliate Billing API | ||
| Affiliate Payment Processing | ||
| Affise Pay | ||
| CPA and RevShare Payouts | ||
| CPC and CPM Payouts | ||
| Commission Tiers | ||
| First Deposit Payouts | ||
| Mass Payments | ||
| RevShare & CPA Separate Balances |
Reporting (6 vs 2)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Activity Report | ||
| Events Report | ||
| Funnel Report | ||
| Real-Time Analytics | ||
| Real-time Statistics | ||
| Retention Report | ||
| Time to Action Report | ||
| Transparent Reporting |
Security (7 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Anti-Fraud | ||
| Ban Countries for Registration | ||
| Encrypted Subs | ||
| Fraud Prevention | ||
| Google Authorization | ||
| Security Postbacks | ||
| Single Sign On |
Services (1 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Custom Development |
Support (0 vs 1)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Account Management Support |
Targeting (4 vs 2)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Advanced Targeting | ||
| Contextual Insights | ||
| Host Only Targeting | ||
| Landing Page Targeting | ||
| Sub REGEXP Targeting | ||
| Zip-code Targeting |
Testing (1 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| A/B Testing |
Tracking (9 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| Advanced Events | ||
| Affiliate Link Management | ||
| Affiliate Trafficback URL | ||
| Impression Destination URL | ||
| In-app Events Recording | ||
| Parallel Tracking | ||
| QR Code Tracking | ||
| Smartlinks | ||
| Sub9-Sub30 Parameters |
Vertical Solutions (1 vs 0)
| Feature | Affise | Outbrain Direct Response |
|---|---|---|
| iGaming Statistics |
Unique Features
Only in Affise (92)
Section Manager
Unlimited Users
Affiliate Sub Accounts
Conversion Statuses in Affiliate Panel
Unlimited Partners
Baseline
Revenue Prediction
AdRevenue Attribution
Advanced Web-to-App Attribution
APK Attribution
Mobile Attribution
Multi-touch Attribution
SKAdNetwork Support
Uninstall Attribution
View-through Attribution
Web-to-App Attribution
Affiliate Manager Auto Assignment
Automated Optimization Tools
Click Automation
CR Automation
+ 72 more unique features
Only in Outbrain Direct Response (10)
Predictive AI Technology
Bid Automation Technology
Global Scale Platform
Seamless Integration
Lead Generation Focus
Campaign Optimization Tools
Transparent Reporting
Account Management Support
Advanced Targeting
Contextual Insights
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