How to Build Your Own Mailshake
Replace Mailshake with a custom build. AI Powered Sales Engagement & B2B Lead Platform
Build Difficulty: 5/5
Build a working replacement in a weekend with AI tools
Estimated Timeline
Based on 39 features at Weekend Project difficulty, expect about One weekend with AI-assisted development.
Recommended Tech Stack
Full-stack React framework with API routes and server components
PostgreSQL database, auth, and real-time subscriptions
Utility-first styling for rapid UI development
Key Features to Replicate
Top features across 8 categories. See all 39 features
Email(15 features)
Free tool to generate cold email templates and copy
Multiple deliverability tools including domain setup assistant, free email warm-up, list cleaning, and spam word analyzer
Advanced email personalization capabilities to create long-lasting client relationships
Rotate between multiple email addresses to improve deliverability and send higher volume
Build automated email sequences with follow-ups and personalized messaging to prospects
+10 more in this category
Phone(5 features)
Record calls and take notes within the dialer window to track and improve phone campaigns
Built-in phone dialer for making calls to leads and prospects directly from the platform
Select a phone number with the area code of your choice to improve connect rates
Access phone scripts within the dialer to guide cold calling conversations
Make unlimited VOIP calls to US and Canada with inexpensive international calling options
Analytics(4 features)
Test multiple variations of emails, subject lines, and follow-ups to improve conversion rates
Monitor opens, clicks, replies, and team performance metrics at a glance with individual and team analytics
See which type of outreach is most effective and identify top-performing campaign elements
Track link clicks in emails using subdomain links
Automation(4 features)
Customize your sending schedule around prospect behavior and control email send rates
Create custom tasks and reminders for offline prospecting activities
Create and automate personalized email sequences with unlimited campaigns per month
Visual calendar to manage and view email sending schedules
Lead Management(4 features)
View prospects organized by account for better account-based selling
Surface your most engaged leads and manage lead status by marking leads as won or lost
Track and view lead temperature to prioritize hot leads
Get a bird's eye view of a prospect and see every email, social message, and phone call
AI(3 features)
Free tool to rewrite and improve existing email copy using AI
AI-powered coaching tool to help improve sales performance and campaign effectiveness
AI-powered email writing tool that generates multiple versions of email copy from scratch and provides creative inspiration for engagement campaigns
Lead Generation(2 features)
Find business contact information by filtering prospects by specific role, location, or company
Free tool to find email addresses for professionals on LinkedIn
Integration(1 features)
Browser extension for easy access and functionality while browsing
Cost Calculator
Keep Paying Mailshake
Build It Yourself
Total Cost Comparison
DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 39 features at very easy complexity.