Triple Whale vs MRI OnLocation Suite
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Triple Whale offers more features (68 vs 13) and more integrations (6 vs 0). Starting price: Triple Whale at $179/mo vs MRI OnLocation Suite at Contact Sales. Triple Whale has 68 unique features while MRI OnLocation Suite has 13 unique features, with 0 features in common.
| Triple Whale | MRI OnLocation Suite | |
|---|---|---|
| Category | Analytics | Analytics |
| Total Features | 68 | 13 |
| AI-Powered Features | 12 | 1 |
| Starting Price | $179/mo | Contact Sales |
| Pricing Tiers | 7 | 0 |
| Integrations | 6 | 0 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 90% | 30% |
Feature Comparison by Category
Alerts & Notifications (1 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Email Notifications |
Analytics (16 vs 4)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| AI-Driven Footfall Analytics | ||
| Benchmarks | ||
| Cohort Analysis | ||
| Creative Analytics | ||
| Custom Metric Builder | ||
| Influencer & Affiliate Analysis | ||
| Inventory & Profitability Analysis | ||
| Marketing Channel Performance Tracking | ||
| Movement Intelligence | ||
| Page Speed Monitoring | ||
| Path & Funnel Analysis | ||
| Pedestrian Counting | ||
| Product Analytics | ||
| RFM Segmentation | ||
| Sales Performance Tracking |
Artificial Intelligence (11 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| AI Visibility | ||
| AI Visibility Mentions, Citations & Sentiment | ||
| Context Engine | ||
| Creative Generation | ||
| Custom AI Model Tuning | ||
| Custom Agents | ||
| Forecasting | ||
| Moby AI | ||
| Moby Agents | ||
| Moby Chat | ||
| Multi-LLM Support |
Attribution & Measurement (7 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| First and Last-Click Attribution | ||
| GeoLift Incrementality Testing | ||
| Marketing Mix Modeling | ||
| Multi-Touch Attribution | ||
| Tailored Attribution & Measurement Modeling | ||
| Total Impact Attribution | ||
| Unified Measurement |
Automation (3 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Ad Platform Controls | ||
| Automated Sequences | ||
| Scheduled Report Automations |
Customer Intelligence (1 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Post-Purchase Survey |
Dashboard (2 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Founders Dash | ||
| Summary Board |
Data Activation (4 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Audience Syncing | ||
| Reverse ETL | ||
| Sonar Optimize | ||
| Sonar Send |
Data Management (4 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Bi-Directional Data Warehouse Syncing | ||
| Data Platform | ||
| Flexible Data Warehouse & Custom Integrations | ||
| Google Sheets & CSV Export |
Platform (1 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Mobile App |
Reporting & Analytics (6 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Business Intelligence Layer | ||
| Custom Boards through SQL | ||
| Email Reports | ||
| Multi-Store Reporting | ||
| No-Code Dashboard Builder | ||
| SQL Editor |
Safety & Compliance (0 vs 2)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Facility Security | ||
| Wellness Checks |
Security & Compliance (1 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Enterprise Security and Compliance |
Support & Training (10 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Enterprise Customer Success Manager | ||
| Implementation Specialist | ||
| Priority Support and Dedicated Success Coverage | ||
| Professional Services | ||
| Project Management and Scoping | ||
| SLA-Backed Performance & Uptime Guarantees | ||
| Strategic Consulting | ||
| Strategic Quarterly Business Reviews | ||
| Weekly Product Training Sessions | ||
| White-Glove Data Strategy & Migration |
Tracking & Attribution (1 vs 0)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Triple Pixel |
Visitor Management (0 vs 4)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Contractor Management | ||
| People Presence Tracking | ||
| Touchless Sign-In | ||
| Visitor Management |
Workplace Management (0 vs 3)
| Feature | Triple Whale | MRI OnLocation Suite |
|---|---|---|
| Desk Booking | ||
| Employee Management | ||
| Workspace Movement Tracking |
Unique Features
Only in Triple Whale (68)
Email Notifications
Benchmarks
Cohort Analysis
Creative Analytics
Custom Metric Builder
Influencer & Affiliate Analysis
Inventory & Profitability Analysis
Marketing Channel Performance Tracking
Page Speed Monitoring
Path & Funnel Analysis
Product Analytics
RFM Segmentation
Sales Performance Tracking
Segmentation Builder
Site Search Analytics
Subscription Data
Web Analytics
AI Visibility
AI Visibility Mentions, Citations & Sentiment
Context Engine
+ 48 more unique features
Only in MRI OnLocation Suite (13)
AI-Driven Footfall Analytics
Movement Intelligence
Pedestrian Counting
Shopper & Visitor Analytics
Facility Security
Wellness Checks
Contractor Management
People Presence Tracking
Touchless Sign-In
Visitor Management
Desk Booking
Employee Management
Workspace Movement Tracking
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