Shopware vs Thelia

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

Shopware offers more features (99 vs 19). Starting price: Shopware at $19/mo vs Thelia at Contact Sales. Shopware has 98 unique features while Thelia has 18 unique features, with 1 features in common.

ShopwareThelia
CategoryE-commerceE-commerce
Total Features9919
AI-Powered Features180
Starting Price$19/moContact Sales
Pricing Tiers60
Integrations55
Shared Features1
Shared Integrations1
Data Quality90%50%

Feature Comparison by Category

AI (17 vs 0)

FeatureShopwareThelia
3D Preview Generator
Agentic Commerce
Content for Shopping Experiences
Copilot - Data Insights
Copilot - Knowledge Assistant
Custom Checkout Message
Customer Classification
Export Assistant
Image Keyword Assistant
Product Description
Product Properties
Review Summary
Search by Context
Search by Image
Shopware AI Copilot

Analytics (1 vs 0)

FeatureShopwareThelia
Analytics

Architecture (0 vs 1)

FeatureShopwareThelia
Headless Architecture Support

Automation (5 vs 0)

FeatureShopwareThelia
Flow Builder
Flow Builder - Delayed Actions
Flow Builder - Promotions
Flow Builder - Webhook Actions
Rule Builder

B2B (9 vs 0)

FeatureShopwareThelia
B2B Organization Units
B2B Suite
Budget Management
Customer-Specific Pricing
Digital Sales Rooms
Order List
Quick Ordering
Quote Management
Sales Agent

Catalog Management (0 vs 1)

FeatureShopwareThelia
Large Catalog Management

Commerce Features (0 vs 3)

FeatureShopwareThelia
Business-to-Business Commerce
Custom Order Management
Quote Management

Community (2 vs 1)

FeatureShopwareThelia
Active Community
Community Forum
Discord Community

Compliance (6 vs 0)

FeatureShopwareThelia
GDPR Compliance
HIPAA Compliance
ISO 27001 Certification
PCI DSS Compliance
SOC 2 Compliance
Tax Management

Content Management (6 vs 0)

FeatureShopwareThelia
CMS Rules
Form Builder
Publisher Role
Storytelling
Unified CMS
Visual Page Builder

Core (2 vs 0)

FeatureShopwareThelia
Modular Architecture
Open Source Core

Core Platform (0 vs 1)

FeatureShopwareThelia
Open Source E-commerce Solution

Data Management (2 vs 0)

FeatureShopwareThelia
Import/Export
Migration Tools

Database (0 vs 1)

FeatureShopwareThelia
MariaDB Database

Education (2 vs 0)

FeatureShopwareThelia
Academy & Training
Developer Workshops

Extensibility (0 vs 1)

FeatureShopwareThelia
Module Ecosystem

Framework (0 vs 1)

FeatureShopwareThelia
Symfony Framework

Frontend (0 vs 2)

FeatureShopwareThelia
Symfony UX
Twig Template Engine

Fulfillment (2 vs 0)

FeatureShopwareThelia
Returns Management
Shipping Integration

Hosting (3 vs 0)

FeatureShopwareThelia
Flexible Hosting Options
PaaS Deployment
SaaS Deployment

Infrastructure (0 vs 1)

FeatureShopwareThelia
Technological Autonomy

Integration (1 vs 3)

FeatureShopwareThelia
API & Extensibility
API Platform Integration
ERP Integration
Logistics Integration

Internationalization (2 vs 0)

FeatureShopwareThelia
Multi-Currency Support
Multi-Language Support

Inventory (1 vs 0)

FeatureShopwareThelia
Multi-Inventory

Maintenance (1 vs 0)

FeatureShopwareThelia
Updates and Patch Releases

Marketing (6 vs 0)

FeatureShopwareThelia
Cross-Selling
Customer Groups
GEO Targeting
Promotions
SEO Tools
Social Shopping

Partnerships (1 vs 0)

FeatureShopwareThelia
Partner Agency Network

Payments (1 vs 0)

FeatureShopwareThelia
Payment Integration

Pricing (1 vs 0)

FeatureShopwareThelia
Gross/Net Price Display

Products (14 vs 0)

FeatureShopwareThelia
3D Product Visualization
3D Viewer
Advanced Product Catalogs
Augmented Reality
Category Management
Custom Products
Digital Products
Dynamic Product Groups
Image Editor
Immersive Elements
Physical Products
Product Reviews
Scene Editor
Tag Management

Sales (2 vs 0)

FeatureShopwareThelia
Multi-Channel Sales
Subscriptions

Search (1 vs 0)

FeatureShopwareThelia
Advanced Search

Security (4 vs 0)

FeatureShopwareThelia
Data Encryption
Dynamic Access
European Data Centers
Role-Based Access Control

Support (6 vs 3)

FeatureShopwareThelia
24/7 Priority Support
Dedicated Account Manager
Developer Support
Expert Demonstration
Free Initial Installation
Long-term Support and Updates
Personal Onboarding
Phone Support
Test Environment

UX (1 vs 0)

FeatureShopwareThelia
Quick View

Unique Features

Only in Shopware (98)

3D Preview Generator
Agentic Commerce
Content for Shopping Experiences
Copilot - Data Insights
Copilot - Knowledge Assistant
Custom Checkout Message
Customer Classification
Export Assistant
Image Keyword Assistant
Product Description
Product Properties
Review Summary
Search by Context
Search by Image
Shopware AI Copilot
Text to Image
Translation for Reviews
Analytics
Flow Builder
Flow Builder - Delayed Actions

+ 78 more unique features

Only in Thelia (18)

Headless Architecture Support
Large Catalog Management
Business-to-Business Commerce
Custom Order Management
Active Community
Open Source E-commerce Solution
MariaDB Database
Module Ecosystem
Symfony Framework
Symfony UX
Twig Template Engine
Technological Autonomy
API Platform Integration
ERP Integration
Logistics Integration
Expert Demonstration
Long-term Support and Updates
Test Environment

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