Postfity vs Sprout Social
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Postfity offers more features (60 vs 42) and fewer integrations (10 vs 25). Starting price: Postfity at $20/mo vs Sprout Social at $249/mo. Postfity has 58 unique features while Sprout Social has 40 unique features, with 2 features in common.
| Postfity | Sprout Social | |
|---|---|---|
| Category | Social Media Management | Social Media Management |
| Total Features | 60 | 42 |
| AI-Powered Features | 15 | 8 |
| Starting Price | $20/mo | $249/mo |
| Pricing Tiers | 5 | 4 |
| Integrations | 10 | 25 |
| Shared Features | 2 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 71% |
Feature Comparison by Category
AI (15 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| AI Brand Support | ||
| AI Brandbook | ||
| AI Chatbot | ||
| AI Commands in Post Editor | ||
| AI Copywriting Assistant | ||
| AI Graphic Design | ||
| AI Post Inspiration and Templates | ||
| AI Social Insights | ||
| AI Social Media Caption Generator | ||
| AI Social Media Hashtag Generator | ||
| AI Video Clips & Captions | ||
| LinkedIn Post Generator | ||
| Social Media AI | ||
| Social Media Post Generator | ||
| YouTube Channel Description Generator |
Analytics (5 vs 11)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Audience Demographics | ||
| Competitor Benchmarking | ||
| Content Performance | ||
| Conversion Attribution | ||
| Engagement Analytics | ||
| Follower Growth Tracking | ||
| Hashtag Performance | ||
| Platform Analytics | ||
| ROI Tracking | ||
| Sentiment Analysis | ||
| Social Analytics | ||
| Social Insights | ||
| Social Listening | ||
| Social Media Analytics | ||
| Social Media Listening |
Automation (2 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Advanced Workflow Automations | ||
| Auto Commenting |
Campaign Management (0 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Campaign Management |
Collaboration (6 vs 3)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Activity Stream | ||
| Approval Workflows | ||
| External Client Approval | ||
| Internal Approval Workflow | ||
| Private Teamspaces | ||
| Project Management | ||
| Social Media Client Approval Workflow | ||
| Team Management | ||
| Teamwork and Access Control |
Content Creation (5 vs 2)
| Feature | Postfity | Sprout Social |
|---|---|---|
| AI Writing Assistant | ||
| Draft Posts | ||
| Image Cropping | ||
| Instagram Threads Post Generator | ||
| Photo Editing and Templates | ||
| Post Inspiration and Templates | ||
| Social Media Quotes |
Content Distribution (1 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Employee Advocacy |
Content Management (0 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Content Library |
Customer Relationship Management (0 vs 2)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Contact Management | ||
| Social CRM |
Customization (0 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| White Label Options |
Developer Tools (0 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| API Access |
Engagement (0 vs 4)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Chatbot Builder | ||
| Customer Service Tools | ||
| Messaging | ||
| Unified Inbox |
Influencer Marketing (0 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Influencer Discovery |
Integration (3 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Instagram Product Tagging | ||
| Simplified API Access | ||
| Social Media Integration |
Lead Generation (0 vs 2)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Landing Pages | ||
| Lead Capture Forms |
Marketing (1 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Link in Bio Feature |
Messaging (2 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Social Inbox | ||
| Unified Social Inbox |
Mobile (0 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Mobile App |
Planning (2 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Content Calendar View | ||
| Social Media Calendar | ||
| Social Media Planner |
Publishing (0 vs 8)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Best Time to Post | ||
| Hashtag Recommendations | ||
| Post Composer | ||
| Posting Templates | ||
| Social Calendar | ||
| Story Management | ||
| URL Shortening | ||
| Video Uploads |
Reporting (1 vs 2)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Custom Reports | ||
| Scheduled Reports | ||
| White Labeled Reporting |
Safety (0 vs 1)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Brand Safety Tools |
Scheduling (11 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Bulk Post Scheduling | ||
| Facebook Cover Scheduling | ||
| Facebook Groups Scheduler | ||
| Facebook Scheduler | ||
| Google My Business Scheduler | ||
| Instagram Scheduler | ||
| LinkedIn Scheduler | ||
| Pinterest Scheduler | ||
| Social Media Scheduler | ||
| Twitter Scheduler | ||
| Vkontakte Scheduler |
Security (1 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Single Sign-On (SSO) |
Tools (5 vs 0)
| Feature | Postfity | Sprout Social |
|---|---|---|
| Chrome Extension | ||
| Instagram Engagement Calculator | ||
| Mobile App | ||
| TikTok Money Calculator | ||
| YouTube Money Calculator |
Unique Features
Only in Postfity (58)
AI Brand Support
AI Brandbook
AI Chatbot
AI Commands in Post Editor
AI Copywriting Assistant
AI Graphic Design
AI Post Inspiration and Templates
AI Social Insights
AI Social Media Caption Generator
AI Social Media Hashtag Generator
AI Video Clips & Captions
LinkedIn Post Generator
Social Media AI
Social Media Post Generator
YouTube Channel Description Generator
Social Analytics
Social Insights
Social Media Analytics
Social Media Listening
Advanced Workflow Automations
+ 38 more unique features
Only in Sprout Social (40)
Audience Demographics
Competitor Benchmarking
Content Performance
Conversion Attribution
Engagement Analytics
Follower Growth Tracking
Hashtag Performance
Platform Analytics
ROI Tracking
Social Listening
Campaign Management
Activity Stream
Approval Workflows
Team Management
AI Writing Assistant
Image Cropping
Content Library
Contact Management
Social CRM
White Label Options
+ 20 more unique features
Want to build your own alternative to Postfity or Sprout Social?
Analyze it with Reap