Meltwater vs Postfity
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Meltwater offers fewer features (20 vs 60) and fewer integrations (0 vs 10). Starting price: Meltwater at Contact Sales vs Postfity at $20/mo. Meltwater has 20 unique features while Postfity has 60 unique features, with 0 features in common.
| Meltwater | Postfity | |
|---|---|---|
| Category | Social Media Management | Social Media Management |
| Total Features | 20 | 60 |
| AI-Powered Features | 5 | 15 |
| Starting Price | Contact Sales | $20/mo |
| Pricing Tiers | 3 | 5 |
| Integrations | 0 | 10 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 60% | 95% |
Feature Comparison by Category
AI (4 vs 15)
| Feature | Meltwater | Postfity |
|---|---|---|
| AI Brand Support | ||
| AI Brandbook | ||
| AI Chatbot | ||
| AI Commands in Post Editor | ||
| AI Copywriting Assistant | ||
| AI Graphic Design | ||
| AI Media Intelligence | ||
| AI Post Inspiration and Templates | ||
| AI Social Insights | ||
| AI Social Media Caption Generator | ||
| AI Social Media Hashtag Generator | ||
| AI Video Clips & Captions | ||
| AI Visibility Tracking | ||
| GenAI Lens LLM Tracking | ||
| LinkedIn Post Generator |
Analytics (2 vs 5)
| Feature | Meltwater | Postfity |
|---|---|---|
| Consumer Intelligence | ||
| Sentiment Analysis | ||
| Social Analytics | ||
| Social Insights | ||
| Social Listening & Analytics | ||
| Social Media Analytics | ||
| Social Media Listening |
Automation (0 vs 2)
| Feature | Meltwater | Postfity |
|---|---|---|
| Advanced Workflow Automations | ||
| Auto Commenting |
Collaboration (0 vs 6)
| Feature | Meltwater | Postfity |
|---|---|---|
| External Client Approval | ||
| Internal Approval Workflow | ||
| Private Teamspaces | ||
| Project Management | ||
| Social Media Client Approval Workflow | ||
| Teamwork and Access Control |
Content Creation (0 vs 5)
| Feature | Meltwater | Postfity |
|---|---|---|
| Draft Posts | ||
| Instagram Threads Post Generator | ||
| Photo Editing and Templates | ||
| Post Inspiration and Templates | ||
| Social Media Quotes |
Content Distribution (0 vs 1)
| Feature | Meltwater | Postfity |
|---|---|---|
| Employee Advocacy |
Data (1 vs 0)
| Feature | Meltwater | Postfity |
|---|---|---|
| Unified Comprehensive Datasets |
Integration (1 vs 3)
| Feature | Meltwater | Postfity |
|---|---|---|
| Data & API Integration | ||
| Instagram Product Tagging | ||
| Simplified API Access | ||
| Social Media Integration |
Marketing (1 vs 1)
| Feature | Meltwater | Postfity |
|---|---|---|
| Influencer Marketing | ||
| Link in Bio Feature |
Media Management (1 vs 0)
| Feature | Meltwater | Postfity |
|---|---|---|
| Media Relations |
Messaging (0 vs 2)
| Feature | Meltwater | Postfity |
|---|---|---|
| Social Inbox | ||
| Unified Social Inbox |
Planning (0 vs 2)
| Feature | Meltwater | Postfity |
|---|---|---|
| Social Media Calendar | ||
| Social Media Planner |
Reporting (1 vs 1)
| Feature | Meltwater | Postfity |
|---|---|---|
| 360° Reporting | ||
| White Labeled Reporting |
Sales (1 vs 0)
| Feature | Meltwater | Postfity |
|---|---|---|
| Sales Intelligence |
Scheduling (0 vs 11)
| Feature | Meltwater | Postfity |
|---|---|---|
| Bulk Post Scheduling | ||
| Facebook Cover Scheduling | ||
| Facebook Groups Scheduler | ||
| Facebook Scheduler | ||
| Google My Business Scheduler | ||
| Instagram Scheduler | ||
| LinkedIn Scheduler | ||
| Pinterest Scheduler | ||
| Social Media Scheduler | ||
| Twitter Scheduler | ||
| Vkontakte Scheduler |
Security (0 vs 1)
| Feature | Meltwater | Postfity |
|---|---|---|
| Single Sign-On (SSO) |
Services (3 vs 0)
| Feature | Meltwater | Postfity |
|---|---|---|
| Expert Services | ||
| Managed Services | ||
| Premium Services |
Support (5 vs 0)
| Feature | Meltwater | Postfity |
|---|---|---|
| 24/7 Individualized Training | ||
| Dedicated Customer Success Manager | ||
| Global Phone Support | ||
| Interactive Product Tours | ||
| Priority SLAs |
Tools (0 vs 5)
| Feature | Meltwater | Postfity |
|---|---|---|
| Chrome Extension | ||
| Instagram Engagement Calculator | ||
| Mobile App | ||
| TikTok Money Calculator | ||
| YouTube Money Calculator |
Unique Features
Only in Meltwater (20)
AI Media Intelligence
AI Visibility Tracking
GenAI Lens LLM Tracking
Mira: Meltwater AI Media Intelligence
Consumer Intelligence
Social Listening & Analytics
Unified Comprehensive Datasets
Data & API Integration
Influencer Marketing
Media Relations
360° Reporting
Sales Intelligence
Expert Services
Managed Services
Premium Services
24/7 Individualized Training
Dedicated Customer Success Manager
Global Phone Support
Interactive Product Tours
Priority SLAs
Only in Postfity (60)
AI Brand Support
AI Brandbook
AI Chatbot
AI Commands in Post Editor
AI Copywriting Assistant
AI Graphic Design
AI Post Inspiration and Templates
AI Social Insights
AI Social Media Caption Generator
AI Social Media Hashtag Generator
AI Video Clips & Captions
LinkedIn Post Generator
Social Media AI
Social Media Post Generator
YouTube Channel Description Generator
Sentiment Analysis
Social Analytics
Social Insights
Social Media Analytics
Social Media Listening
+ 40 more unique features
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