Apollo.io vs Gong
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Apollo.io offers more features (43 vs 39). Starting price: Apollo.io at $49/mo vs Gong at $75/mo. Apollo.io has 39 unique features while Gong has 35 unique features, with 4 features in common.
| Apollo.io | Gong | |
|---|---|---|
| Category | Sales Intelligence | Sales Intelligence |
| Total Features | 43 | 39 |
| AI-Powered Features | 10 | 23 |
| Starting Price | $49/mo | $75/mo |
| Pricing Tiers | 5 | 4 |
| Integrations | 28 | 28 |
| Shared Features | 4 | |
| Shared Integrations | 11 | |
| Data Quality | 72% | 70% |
Feature Comparison by Category
AI & Analytics (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Conversation Intelligence |
AI & Automation (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| AI-Powered Lead Scoring |
AI & Productivity (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| AI Copywriting Assistant |
Account Management (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Account-Based Marketing |
Administration (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Permission Controls |
Analytics (6 vs 6)
| Feature | Apollo.io | Gong |
|---|---|---|
| Account Intelligence | ||
| Calling Analytics | ||
| Conversation Intelligence | ||
| Deal Intelligence | ||
| Email Tracking | ||
| Lead Attribution | ||
| Multi-Channel Attribution | ||
| Reporting Templates | ||
| Revenue Impact Analytics | ||
| Sales Dashboard | ||
| Sentiment Analysis | ||
| Win/Loss Analysis |
Automation (3 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Opportunity Stage Automation | ||
| Prospecting Workflows | ||
| Smart Sequences | ||
| Workflow Automation |
Coaching (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Coaching Insights |
Communication (3 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Call Transcription | ||
| Dialer & Call Recording | ||
| Email Tracking | ||
| SMS Campaigns |
Compliance (0 vs 3)
| Feature | Apollo.io | Gong |
|---|---|---|
| Audit Logs | ||
| Compliance Recording | ||
| Data Retention Policies |
Content (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Smart Clip Generation |
Customer Success (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Customer Success Intelligence |
Customization (1 vs 2)
| Feature | Apollo.io | Gong |
|---|---|---|
| Custom Fields | ||
| Custom Fields & Metadata | ||
| Custom Trackers |
Data (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Contact Database |
Data Enrichment (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Prospect Insights |
Data Management (3 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Bulk Email Import | ||
| Data Enrichment | ||
| Duplicate Detection |
Data Quality (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Email Verification |
Developer Tools (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| API Access |
Email Management (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Email Warm-up |
Engagement (2 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Email Outreach Campaigns | ||
| Scheduled Sending |
Forecasting (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Forecast Accuracy |
Guidance (0 vs 2)
| Feature | Apollo.io | Gong |
|---|---|---|
| Deal Guidance | ||
| Next Best Action |
Integration (3 vs 2)
| Feature | Apollo.io | Gong |
|---|---|---|
| API Access | ||
| CRM Sync | ||
| LinkedIn Integration | ||
| Salesforce Advanced Sync | ||
| Webhook Integration |
Intelligence (3 vs 2)
| Feature | Apollo.io | Gong |
|---|---|---|
| Company Insights | ||
| Competitor Intelligence | ||
| Competitor Research | ||
| Expansion Intelligence | ||
| Hiring Signals |
Knowledge Management (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Talk Track Library |
Meeting Analysis (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Meeting Insights |
Mobile (1 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Mobile App |
Notifications (2 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Job Change Alerts | ||
| Real-Time Alerts |
Prediction (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Churn Prediction |
Productivity (1 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Automatic Notetaking | ||
| Bulk Actions |
Prospecting (2 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| List Building | ||
| Saved Lists |
Quality Management (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Scorecard Management |
Recording (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Call Recording & Transcription |
Reporting (0 vs 2)
| Feature | Apollo.io | Gong |
|---|---|---|
| Executive Briefing | ||
| Manager Dashboards |
Sales Enablement (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Sales Plays |
Scoring (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Engagement Scoring |
Search (2 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Advanced Search Filters | ||
| Call Search | ||
| Technology Filtering |
Security (0 vs 2)
| Feature | Apollo.io | Gong |
|---|---|---|
| Advanced Permissions | ||
| Single Sign-On |
Team Management (1 vs 0)
| Feature | Apollo.io | Gong |
|---|---|---|
| Team Collaboration |
Timeline (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Activity Timeline |
Training (0 vs 1)
| Feature | Apollo.io | Gong |
|---|---|---|
| Library of Examples |
Unique Features
Only in Apollo.io (39)
Account-Based Marketing
Permission Controls
AI-Powered Lead Scoring
AI Copywriting Assistant
Calling Analytics
Lead Attribution
Multi-Channel Attribution
Reporting Templates
Sales Dashboard
Prospecting Workflows
Smart Sequences
Workflow Automation
Call Transcription
Dialer & Call Recording
SMS Campaigns
Custom Fields
Contact Database
Prospect Insights
Bulk Email Import
Data Enrichment
+ 19 more unique features
Only in Gong (35)
Account Intelligence
Deal Intelligence
Revenue Impact Analytics
Sentiment Analysis
Win/Loss Analysis
Opportunity Stage Automation
Coaching Insights
Audit Logs
Compliance Recording
Data Retention Policies
Smart Clip Generation
Customer Success Intelligence
Custom Fields & Metadata
Custom Trackers
Forecast Accuracy
Deal Guidance
Next Best Action
Webhook Integration
Competitor Intelligence
Expansion Intelligence
+ 15 more unique features
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