Apollo.io vs Cognism
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Apollo.io offers more features (43 vs 42) and more integrations (28 vs 25). Starting price: Apollo.io at $49/mo vs Cognism at $500/mo. Apollo.io has 35 unique features while Cognism has 34 unique features, with 8 features in common.
| Apollo.io | Cognism | |
|---|---|---|
| Category | Sales Intelligence | Sales Intelligence |
| Total Features | 43 | 42 |
| AI-Powered Features | 10 | 15 |
| Starting Price | $49/mo | $500/mo |
| Pricing Tiers | 5 | 4 |
| Integrations | 28 | 25 |
| Shared Features | 8 | |
| Shared Integrations | 14 | |
| Data Quality | 72% | 71% |
Feature Comparison by Category
AI & Analytics (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Conversation Intelligence |
AI & Automation (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| AI-Powered Lead Scoring |
AI & Productivity (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| AI Copywriting Assistant |
Account Management (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Account-Based Marketing |
Administration (1 vs 1)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Admin Controls | ||
| Permission Controls |
Alerts (0 vs 3)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Buyer Intent Alerts | ||
| Company News Tracking | ||
| Job Change Alerts |
Analytics (6 vs 4)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Calling Analytics | ||
| Custom Reporting | ||
| Email Tracking | ||
| Lead Attribution | ||
| Multi-Channel Attribution | ||
| Predictive Analytics | ||
| Reporting Templates | ||
| Revenue Intelligence | ||
| Sales Dashboard | ||
| Usage Analytics |
Automation (3 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Prospecting Workflows | ||
| Smart Sequences | ||
| Workflow Automation |
Browser Tool (0 vs 1)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Chrome Extension |
Collaboration (0 vs 1)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Team Collaboration |
Communication (3 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Call Transcription | ||
| Dialer & Call Recording | ||
| SMS Campaigns |
Customization (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Custom Fields |
Data (1 vs 3)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Contact Database | ||
| Global Coverage | ||
| Verified Phone Numbers |
Data Enrichment (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Prospect Insights |
Data Management (3 vs 2)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Bulk Data Export | ||
| Bulk Email Import | ||
| Custom Data Fields | ||
| Data Enrichment | ||
| Duplicate Detection |
Data Quality (1 vs 3)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Data Quality Score | ||
| Email Validation | ||
| Email Verification | ||
| Real-time Updates |
Developer Tools (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| API Access |
Email Management (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Email Warm-up |
Engagement (2 vs 2)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Email Outreach Campaigns | ||
| Email Tracking | ||
| Sales Engagement Tools | ||
| Scheduled Sending |
Integration (3 vs 3)
| Feature | Apollo.io | Cognism |
|---|---|---|
| API Access | ||
| CRM Sync | ||
| LinkedIn Integration | ||
| Salesforce Advanced Sync |
Intelligence (3 vs 10)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Account Mapping | ||
| Buying Group Insights | ||
| Company Insights | ||
| Company Intelligence | ||
| Competitor Identification | ||
| Competitor Research | ||
| Hiring Signals | ||
| Industry Intelligence | ||
| Intent Data | ||
| Lead Scoring | ||
| Lookalike Audiences | ||
| Org Charts | ||
| Technographics Data |
Localization (0 vs 1)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Multi-language Support |
Management (0 vs 1)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Territory Management |
Mobile (1 vs 1)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Mobile App |
Notifications (2 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Job Change Alerts | ||
| Real-Time Alerts |
Productivity (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Bulk Actions |
Prospecting (2 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| List Building | ||
| Saved Lists |
Recording (0 vs 1)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Call Recording |
Search (2 vs 3)
| Feature | Apollo.io | Cognism |
|---|---|---|
| AI-Powered Search | ||
| Advanced Filtering | ||
| Advanced Search Filters | ||
| Saved Searches | ||
| Technology Filtering |
Security (0 vs 2)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Compliance Monitoring | ||
| Data Compliance |
Team Management (1 vs 0)
| Feature | Apollo.io | Cognism |
|---|---|---|
| Team Collaboration |
Unique Features
Only in Apollo.io (35)
Account-Based Marketing
Permission Controls
Conversation Intelligence
AI-Powered Lead Scoring
AI Copywriting Assistant
Calling Analytics
Lead Attribution
Multi-Channel Attribution
Reporting Templates
Sales Dashboard
Prospecting Workflows
Smart Sequences
Workflow Automation
Call Transcription
Dialer & Call Recording
SMS Campaigns
Custom Fields
Prospect Insights
Bulk Email Import
Data Enrichment
+ 15 more unique features
Only in Cognism (34)
Admin Controls
Buyer Intent Alerts
Company News Tracking
Custom Reporting
Predictive Analytics
Revenue Intelligence
Usage Analytics
Chrome Extension
Global Coverage
Verified Phone Numbers
Bulk Data Export
Custom Data Fields
Data Quality Score
Email Validation
Real-time Updates
Sales Engagement Tools
Account Mapping
Buying Group Insights
Company Intelligence
Competitor Identification
+ 14 more unique features
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