Apollo.io vs Clari
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Apollo.io offers more features (43 vs 19) and more integrations (28 vs 3). Starting price: Apollo.io at $49/mo vs Clari at Contact Sales. Apollo.io has 43 unique features while Clari has 19 unique features, with 0 features in common.
| Apollo.io | Clari | |
|---|---|---|
| Category | Sales Intelligence | Sales Intelligence |
| Total Features | 43 | 19 |
| AI-Powered Features | 10 | 11 |
| Starting Price | $49/mo | Contact Sales |
| Pricing Tiers | 5 | 1 |
| Integrations | 28 | 3 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 72% | 70% |
Feature Comparison by Category
AI (0 vs 2)
| Feature | Apollo.io | Clari |
|---|---|---|
| AI-Powered Deal Signals | ||
| RevAI - AI Deal Scoring |
AI & Analytics (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Conversation Intelligence |
AI & Automation (1 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| AI-Powered Lead Scoring | ||
| Revenue Context Orchestration |
AI & Productivity (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| AI Copywriting Assistant |
Account Management (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Account-Based Marketing |
Administration (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Permission Controls |
Analytics (6 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Calling Analytics | ||
| Email Tracking | ||
| Lead Attribution | ||
| Multi-Channel Attribution | ||
| Reporting Templates | ||
| Sales Dashboard |
Analytics & Insights (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Expert Revenue Insights |
Automation (3 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Prospecting Workflows | ||
| RevAI Workflow Boosters | ||
| Smart Sequences | ||
| Workflow Automation |
Communication (3 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Call Transcription | ||
| Dialer & Call Recording | ||
| SMS Campaigns |
Customer Success (0 vs 2)
| Feature | Apollo.io | Clari |
|---|---|---|
| Churn Risk Detection | ||
| Customer Retention & Growth |
Customization (1 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Custom Fields | ||
| Unlimited Customizations |
Data (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Contact Database |
Data Capture (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Robust Capturing |
Data Enrichment (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Prospect Insights |
Data Management (3 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Bulk Email Import | ||
| Data Enrichment | ||
| Duplicate Detection | ||
| RevDB |
Data Quality (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Email Verification |
Developer Tools (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| API Access |
Email Management (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Email Warm-up |
Engagement (2 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Email Outreach Campaigns | ||
| Scheduled Sending |
Forecasting (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| RevAI - AI-Driven Forecasting |
Forecasting & Analytics (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Forecasting & Revenue Insights |
Integration (3 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| CRM Sync | ||
| LinkedIn Integration | ||
| Salesforce Advanced Sync | ||
| Seamless Integrations |
Intelligence (3 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Company Insights | ||
| Competitor Research | ||
| Hiring Signals |
Mobile (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Mobile App |
Notifications (2 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Job Change Alerts | ||
| Real-Time Alerts |
Pipeline Management (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Pipeline Management & Prospecting |
Productivity (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Bulk Actions |
Prospecting (2 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| List Building | ||
| Saved Lists |
Revenue Growth (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Upsell Opportunity Identification |
Sales Engagement (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Sales Engagement & Productivity |
Search (2 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Advanced Search Filters | ||
| Technology Filtering |
Support (0 vs 2)
| Feature | Apollo.io | Clari |
|---|---|---|
| Expert Support | ||
| Premier Success |
Team Management (1 vs 0)
| Feature | Apollo.io | Clari |
|---|---|---|
| Team Collaboration |
Visibility & Analytics (0 vs 1)
| Feature | Apollo.io | Clari |
|---|---|---|
| Real-Time Visibility |
Unique Features
Only in Apollo.io (43)
Account-Based Marketing
Permission Controls
Conversation Intelligence
AI-Powered Lead Scoring
AI Copywriting Assistant
Calling Analytics
Email Tracking
Lead Attribution
Multi-Channel Attribution
Reporting Templates
Sales Dashboard
Prospecting Workflows
Smart Sequences
Workflow Automation
Call Transcription
Dialer & Call Recording
SMS Campaigns
Custom Fields
Contact Database
Prospect Insights
+ 23 more unique features
Only in Clari (19)
AI-Powered Deal Signals
RevAI - AI Deal Scoring
Revenue Context Orchestration
Expert Revenue Insights
RevAI Workflow Boosters
Churn Risk Detection
Customer Retention & Growth
Unlimited Customizations
Robust Capturing
RevDB
RevAI - AI-Driven Forecasting
Forecasting & Revenue Insights
Seamless Integrations
Pipeline Management & Prospecting
Upsell Opportunity Identification
Sales Engagement & Productivity
Expert Support
Premier Success
Real-Time Visibility
Want to build your own alternative to Apollo.io or Clari?
Analyze it with Reap