Ahrefs vs Lumar
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Ahrefs offers more features (41 vs 28) and more integrations (25 vs 4). Starting price: Ahrefs at $99/mo vs Lumar at Contact Sales. Ahrefs has 40 unique features while Lumar has 27 unique features, with 1 features in common.
| Ahrefs | Lumar | |
|---|---|---|
| Category | SEO | SEO |
| Total Features | 41 | 28 |
| AI-Powered Features | 4 | 6 |
| Starting Price | $99/mo | Contact Sales |
| Pricing Tiers | 4 | 0 |
| Integrations | 25 | 4 |
| Shared Features | 1 | |
| Shared Integrations | 2 | |
| Data Quality | 71% | 50% |
Feature Comparison by Category
AI (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| AI-Powered GEO Suggestions |
AI Search Optimization (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| GEO & AI Visibility |
Analysis Tools (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Batch Analysis |
Analytics (0 vs 4)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Commercial Impact Prioritization | ||
| CrUX Field Data | ||
| Custom Website Analytics | ||
| Industry Benchmarking |
Analytics Integration (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Organic Search Insights |
Auditing (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Website Crawler |
Automation (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| AI Dev Ticket Writer |
Browser Tools (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| SEO Toolbar |
Competitive Intelligence (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Competitor Analysis |
Compliance (0 vs 2)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Accessibility Issue Fixes | ||
| Web Accessibility Testing |
Content Research (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Content Explorer |
Content Strategy (2 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Content Gap Analysis | ||
| Parent Topic Analysis |
Developer Tools (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| API Access |
Enterprise (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Multi-Site Capabilities |
Integration (0 vs 2)
| Feature | Ahrefs | Lumar |
|---|---|---|
| CI/CD Pipeline Integration | ||
| Third-Party Data Integration |
Keyword Research (7 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Competitor Keyword Gaps | ||
| Keyword Difficulty Score | ||
| Keyword Explorer | ||
| Keywords by Volume | ||
| Organic Keywords Report | ||
| Query Volume Trends | ||
| Search Intent Classification |
Link Analysis (3 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Anchor Text Analysis | ||
| Outgoing Links Report | ||
| Referring Domains |
Link Building (2 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Broken Backlinks | ||
| Link Intersect |
Link Metrics (2 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Domain Rating | ||
| URL Rating |
Link Monitoring (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Backlink History |
Link Research (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Backlink Analysis |
Local SEO (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Local SEO Features |
Mobile SEO (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Mobile SERP Tracking |
Monitoring (1 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Custom Alerts | ||
| Website Change Monitoring |
Notifications (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Custom Alerts |
PPC Research (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Paid Keywords Report |
Performance (0 vs 2)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Core Web Vitals Optimization | ||
| Lighthouse Reporting |
Rank Tracking (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Rank Tracker |
Reporting (1 vs 5)
| Feature | Ahrefs | Lumar |
|---|---|---|
| AI Brand Mentions & Sentiment Tracking | ||
| Customizable Dashboards | ||
| Health Scores | ||
| Impact Reporting | ||
| Tech SEO Reports & Visualizations | ||
| White Label Reports |
SEO (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Technical SEO Auditing |
SERP Analysis (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| SERP Features |
Services (0 vs 1)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Professional Services |
Technical SEO (7 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Crawlability Issues | ||
| Duplicate Content Detection | ||
| HTTPS Migration Check | ||
| Internal Links Report | ||
| Page Speed Insights | ||
| Redirect Chains Detection | ||
| Site Audit |
Testing (0 vs 2)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Automated Website QA Testing | ||
| Custom Metric Thresholds |
Traffic Analysis (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Traffic Estimation |
Traffic Estimation (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Click-Through Rate Estimation |
Website Analysis (1 vs 0)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Site Explorer |
Workflow (0 vs 2)
| Feature | Ahrefs | Lumar |
|---|---|---|
| Built-In Tasks | ||
| Prioritization Tools |
Unique Features
Only in Ahrefs (40)
Batch Analysis
Organic Search Insights
SEO Toolbar
Competitor Analysis
Content Explorer
Content Gap Analysis
Parent Topic Analysis
API Access
Competitor Keyword Gaps
Keyword Difficulty Score
Keyword Explorer
Keywords by Volume
Organic Keywords Report
Query Volume Trends
Search Intent Classification
Anchor Text Analysis
Outgoing Links Report
Referring Domains
Broken Backlinks
Link Intersect
+ 20 more unique features
Only in Lumar (27)
AI-Powered GEO Suggestions
GEO & AI Visibility
Commercial Impact Prioritization
CrUX Field Data
Custom Website Analytics
Industry Benchmarking
Website Crawler
AI Dev Ticket Writer
Accessibility Issue Fixes
Web Accessibility Testing
Multi-Site Capabilities
CI/CD Pipeline Integration
Third-Party Data Integration
Website Change Monitoring
Core Web Vitals Optimization
Lighthouse Reporting
AI Brand Mentions & Sentiment Tracking
Customizable Dashboards
Health Scores
Impact Reporting
+ 7 more unique features
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